Plum Stupple-Harris directs a sweet and reflective promo for April's Piece Of Me. 

Working late into the night, at a takeaway restaurant, April finds herself deep in the throngs of a shift that feels neverending. Dancing and day-dreaming to kill time, the delivery boy gives April a gift that makes her night just a little bit more fun.

Delightfully optimistic and heartwarming, the video is a perfect showcase for the upcoming pop artist, and boasts excellent cinematography and performances from April and her co-lead, played by Joshua Harriette. 

PLUM STUPPLE-HARRIS:

It gives April... the chance to champion vulnerability. 

"I was really inspired by this track’s layered and contrasting tones - it has a brave optimism. What struck me about Piece Of Me was how it synced up with my emotional state, whether I was in a happy and hopeful mood or feeling a bit more sombre… that’s what I wanted to capture in this video.

"It aims to be uplifting and inspirational but will also give April - someone who screams with youthful potential and who will likely inspire other young people - the chance to champion vulnerability.

"This video is about the times when we don’t feel that great or we are coasting a little, and some seemingly insignificant connection develops with another drifter. This new influence can change us and our lives in profound ways…"