Dance producer and cancer patient Cade Margus self-directs an experimental promo for his dance track It Was You. The video cuts between Margus producing the track - showing his process, playing instruments and rocking out to the beat, while apparently under the influence of medical marijuana - and a simultaneous dance setup, with three dancers on a rocky coastline, dancing in an unabashed, freeing manner. "I’m a working filmmaker and new electronic producer currently pursuing my masters at Berklee College of Music," explains Cade Margus, who explains that the video was inspired by his own experience creating the track."I recently produced (It Was You) after eating too much medical weed during chemo treatment for late-stage colon cancer - and I directed this music video about that bizarre experience. I’m hoping people find the story humorously relatable, in spite of a serious situation. It feels quite polished for such a small budget."It does indeed. Optimistic and emotional, the video is a real rollercoaster, and reflects the ups and downs of Margus' journey, and it is terrificually well edited, syncopated beautifully to the beats of the track. And it ends on a slightly surreal but ultimately playful note.
Rob Ulitski - 2 months ago