In Barbara Anastacio's powerful short film made in collaboration with artist and composer KINLAW, a lone worker is caught on the testing platform of an automotive wind tunnel, as the machine powers up, being subjected to it's escalating force.The video for Ride To Ride picks up on a cinematic tradition that goes back to Eadweard Muybridge's work revealing the mechanics of motion in the 1870s. It follows that thread to the present, a time where we’re measured and optimized constantly. "I wanted to film the moment measurement becomes erasure, and sit inside it long enough that it stops feeling like a metaphor," says Anastacio. "Virilio said that to invent the ship is to invent the shipwreck. What, then, have we invented in building machines to measure and improve us?"

Erik He creates a smooth and thrilling visual for Hong Kong and LA-based singer-songwriter Jasmin Yen.Shot on location in Stockholm, the video for SWEATR is an intimate yet electrifying experience. Set entirely indoors against stark, atmospheric backdrops, it places the spotlight squarely on Jasmine - her raw physicality and emotional intensity."Lady Gaga inspired both the song and its visuals," says Jasmine. I wanted to channel that boldness, drama, and authenticity, the freedom of getting lost in the music. "Sweat" lives in that juxtaposition: raw and gritty, yet poised and intentional."And He says he wanted to capture the spirit of the golden era of pop music videos, drawing inspiration from Gaga and Britney Spears."Shot on an old MiniDV camera for its distinctive visual texture, the video embraces theatrical, in-your-face choreography, bold styling and extravagant set design," he says. "While the visual language leans into nostalgia, I wanted the editing to feel distinctly contemporary, using quick cuts, match cuts, and dynamic pacing to build momentum without relying on a traditional narrative."Set design and styling have always been an important part of my creative process, so this was an opportunity to really push those elements, especially as their team was quite open to ideas. I loved the idea of bringing together exaggerated silhouettes and elaborate sets all within the otherwise unexpected, everyday location of a badminton court where I play regularly."

Tom Hardiman brings some welcome colour and pizzazz to some of the most mundane (and downright grim) places that Britain has to offer, in the guise of the irrepressible Viktor Viktoria and unstoppable A Man To Pet. Drag artiste A Man To Pet's iconic Christmas shows at the Love Affair Basement have become the festive season's must-see show in recent years - attended by none other than Jean-Paul Gaultier himself. And that same brand of unique chaotic drag madness finds its way to the big screen, with Pet accompanied by partner-in-crime Viktor Victoria.The video for I Love To Wear (Jean Paul Gaultier) is a fun-filled, bizarro journey through garden centres, recycling plants, farms, gyms and long-lost theatres, as Viktor and Pet evangelise their love for the one and only Gaultier.Working with the costume designer Lucy James, Tom, Pet and Viktor have now created a series of looks that reference legendary Gaultier outfits throughout the video. But with the additional air of homemade chic – from the toilet paper headdress in A/W 1992’s Europe of the Future to Gaultier’s first orange cone bra shown in his A/W 1984 Barbès collection. It's an utterly incongruous clash of artists and location that works brilliantly. A must-watch to brighten the mood as the nights start drawing in.

French rock band Feu! Chatterton unveil the music video for L’Étranger, directed by Ernest Bouvier, Rémi Monty and Jordan Le Galèze.Taken from their album Labyrinthe, the track draws on the words of French poet Louis Aragon, exploring the passage of time, ageing and the unsettling feeling of becoming a stranger to oneself.Bringing together three directors, the film offers a highly impactful visual counterpart to the band's poetic and introspective universe. At the heart of the project lies a meditation on identity, transformation and the inevitable passage of time.With L’Étranger, Feu! Chatterton continue their dialogue between music, poetry and cinema, inviting audiences into a reflection on what it means to change, to grow older and to recognise oneself along the way.