Gareth Molan directs a stirring animated promo for Helen Nash. The video for Destruction focuses on a dinosaur who explores the modern world, experiencing first-hand the devastating effects humans are having on the environment. Meditating on waste, war and climate change, it's a thought-provoking concept brought to life through colourful, rich textures and some truly top-notch 2D animation.

Ali Kurr reunites with Rina Sawayama to create a country, queer, celebratory, sizzling hoedown for This Hell.Marking the launch of Rina's new album Hold The Girl, Kurr's video for This Hell marries punchy line-dancing, exquisite styling and mesmerising cinematography, to create an immediately iconic visual that celebrates the 'eternal damnation' of the LGBTQIA+ community. Shot in Bulgaria - with production by Four Elements - the concept focuses on Rina marrying her two lovers, whilst pesky protestors try their best to break up the celebration.None of this phases the group, as they party the night away under neon lights, setting the wedding cake on fire, drinking shots and performing one of the most unique first dance numbers ever put on-screen. It all makes Hell look like the place to be.

Ozzie Pullin directs an affectionate promo for James Bay, exploring a couple's journey through their lives together. Celebrating milestones such as moving into a new house and having a child, we see them share intimate moments through VHS and film footage, as if it were shot themselves. "I loved the idea of playing with memory and nostalgia, but seen through the most intimate and personal perspective," says Pullin. With a beautiful performance interwoven throughout the narrative, it's a great little video that packs an emotional punch.

A video game becomes a twisted virtual nightmare in Conall O'Brien Y2K cyberpunk-themed promo for Pèpè Elle and Bailey Ibbs.In a distorted otherworld full of sinister adversaries, we follow a protagonist entrapped in a nightmare realm, fighting his way to freedom. The minacious visual is layered with abstract textures and elements which blur the line between reality and fiction, amalgamating in several chaotic yet absorbing set pieces.

Humberto Besa directs a beautiful portrait of love and kinship in the immigrant Vietnamese communities in Hungary, for HIEN's Family. The stirring promo interweaves choreography with docu-style narrative snapshots, with a focus on the relationships between the on-screen characters. "The main idea was to show the life of the Hungarian Vietnamese communities - who emigrated after the collapse of the Soviet Union in the 1980s - through love, customs and traditions," says Besa. The rich cinematography and authentic themes act as a beautiful showcase of the communities, and Besa's tender direction feels respectful and celebratory throughout.

London-based singer-songwriter Wyldest - aka Zoë Mead - revisits old memories in Mark Van Heusden's promo for Abilene. The video starts with a young woman moving out of her flat, and then discovering an item in one of her boxes that leads her to reminisce about times with her best girlfriend. Cue some very well-observed and entertaining scenes of the pair hanging out together, back in the day, as two quite different characters develop a special bond. Instead of focusing on the sad aspects of what has been lost, the concept celebrates the enduring power of friendship. Nicely played by Izabella Maleska - in the Wyldest role - and Tutku Barbaros as her friend, Van Heusden also honours that important dramatic rule that opposites attract. "In the video I decided to focus on a memory of an old friend, but instead of making it sad I wanted it to be happy and even a bit silly," explains Van Heusden. "Whenever you come together with an old friend you always bring up the silly and funny memories that make you laugh and enjoy past times - and that is what this video portrays. Each memory is a little vignette with a fun twist hidden in it."

Maxim Kelly has created a fabulous fever dream of a Western - shot in blinding black and white - for experimental rock combo black midi.The song Eat Men Eat - from the forthcoming album Hellfire - is a typically eclectic fusion-jam (Rock meets Flamenco!), with lyrics by vocalist Cameron Picton, about two men and their quest to overcome the cruel captain of a mining facility. That's the starting point for Kelly's interpretation where two prospectors become embroiled a similarly overbearing personality, and their efforts to poison him.That barely does justice to the sense of abandon and euphoria, laced with doom and destruction, that powers the story. It features a compelling performance by Calvin Cornwall as 'the captain', luminous cinematography by Pieter Snyman, a brilliantly unhinged edit by music video editing legend Vid Price. Kelly also incorporates a characteristic multi-media element, which adds to the strange surreal silent movie atmosphere. “The story starts in the desert with two men engaged in a desperate search for missing friends," says Cameron Picton of the song. "Their quest leads them to a strange mining facility which, despite a death of natural resources in the area, opens its door for even stranger hosts to welcome them.”Kelly adds that meant the story was already largely in place when it came to making the video. "I just worked to visualise that narrative whilst staying true to the band’s vision and songwriting," he says. "So, I had this idea in my head of an old silent movie aesthetic with inter-titles. But every now and then it turns into a 'talkie' with parts of lip-syncing."It’s a structurally unusual song, so it’s wonderful when a track like this comes along and forces you to break your usual patterns and habits and push yourself as a director.“I first listened to black midi in 2018 when my friend recorded a live performance in his studio for NTS Radio. I think this might be one of their first-ever recordings, and it blew me away. So I’m thrilled to have the honour of making their latest music video."

Dan Streit directs the new promo for Joji's Glimpse Of Us, highlighting the absurdity and misery of overly-masculine posturing. The grimy concept is packed full of questionable activities, including property destruction, setting off fireworks, public urination, and causing general chaos. Shot in a loose, DIY manner, the visuals feel characteristic of footage shared on social media, with a distinctively lo-fi feel and air of barely concealed anger.This is a brilliantly grim satire on a nihilistic, Incel-driven mentality - Jackass-style behaviour gone dark and run amok. The contrast between the chilling ballad and these riotous vignettes imbues the concept with a sense of melancholy and isolation. And Streit also has the heart and vision to reveal the self-destructive impact of the bravado.