Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Jordy ft JME 'Wonderkid' by Charlie Sarsfield

Rob Ulitski - 6th Mar 2024

Charlie Sarsfield directs an intense, mostly black & white promo for rapper Jordy's collab with JME.

Split between the artists' performances, the powerful video for Wonderkid uses old CRT TV screens and backdrops to add visual intrigue, transcending the studio environment to create something artful and fresh - featuring a cameo from Jordy's younger brother.

It's a well structured visual for two powerhouse artists, imbued with Sarfield's confident direction and visual style, and nicely shot by DoP Courtney Bennett. It benefits from restraint, in getting the most from a few strong set-ups. 

“The visual is all about perspective," Sarsfield explains. "I wanted to create a visually intriguing backdrop to stage the performance of Jordy and JME, causing the viewer to question what was and wasn’t really there.

"We tried out some experimental techniques on set to create the subtle illusions you see, and both artists were a joy to work with throughout. Very glad to be a part of this one.”

Featured sponsors

Rob Ulitski - 6th Mar 2024


  • Director's notes
  • Hip Hop
  • Rap
  • Grime
  • Studio
  • conceptual
  • Performance
  • Cameo
  • CRT Screen
  • Backdrop
  • Black & White

Popular content


Problem with this page? Let us know



Charlie Sarsfield
Tia Varnnard
Production Company
Executive Producer
Annie Ayres
1st AD
Jack Green
Production Assistant
Edward Lloyd
Cameron James


Director of Photography
Courtney Bennett
1st AC
Daniel Deighton
2nd AC
Ryan Rae


Jak Parpworth


Tom Herring


Colour Producer
Sarah Banks
Jonny Tully
Colour grade company

Rob Ulitski - 6th Mar 2024

Related Content

Industry News

Promonews logo

Music video creativity everyday.
Submit your video