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MK 'Chemical' by Aube Perrie

Rob Ulitski - 8th June 2021

An unbearably intense attraction turns into an obsession, in Aube Perrie's wonderfully bizarre promo for MK. 

Pondering on the primal, animalistic nature of our subconscious, the concept presents a bodybuilder-esque character with the head of a dog... and it only gets weirder from there.

After serving a beautiful girl at his food cart one fateful day, thoughts of potential romance and happily-ever-afters plague his mind, and cause him to cast aside his long term relationship and just about every responsibility he has day-to-day.

Shot in a gritty, documentary-esque style by DoP Raphaël Vandenbussche - with terrific VFX/Flame work by Vincent Heine - it's a brilliant visual that turns a couple of tropes on their heads, and ends with a climactic display of karma.  

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Rob Ulitski - 8th June 2021

Tags

  • Comedy
  • New Director
  • Narrative
  • Pick of the Day
  • VFX
  • Deep House
  • Surreal
  • Absurd
  • Love
  • Relationship
  • Dog Man
  • Love cheat

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Credits

Production/Creative

Director
Aube Perrie
Producer
Anis Gaiji
Production Company
Mynd
Production Company
Wanda Productions
Executive Producer
Paul Le Baron
Production Manager
Chloé Goueilhé
1st AD
Mathieu Perez

Camera

Director of Photography
Raphaël Vandenbussche
Focus Puller
Camille Autrive
2nd AC
Clémence Pittillioen

Lighting/Grip

Gaffer
Paul Texier

Art

Art Director
Louise Mekylla Bachir

Wardrobe

Wardrobe
Maud Dupuy
Hair & Make-up
Jean Buisson-Ramey

Editorial

Editor
Gwen Ghelid

Grading

Colourist
Anne Szymkowiak

VFX

Post Producer
Vanessa Koscianski

Agent

Director's Representation

Commission

Commissioner
Elena Argiros
Label
Columbia Records

Misc

Flame
Vincent Heine

Other credits

Production Assistant

Carla Pommaret

Art Direction

Aube Perrie & Louise Mekylla Bachir

Casting Director

Marie Gervais

Location Manager

Damien Notin

Starring Jamel Elgharbi, Thea Carla Schøtt & Pauline Vernet

Animatronics, Mask Creation & Special Effects

Project Supervisor

Guy Bonnel / Illumine Creations

Dog Hair

Mélanie Gerbeau

Mechatronics

Pascal Molina

SFX Assistant

Kazuhito Kimura

Production Designer

Louise Mekylla Bachir

Production Designer Assistant

Margot Carreca

Set Dresser

Elisa Gaches Dufresne, Madé Beau

Construction Manager

Remi Borgnon

Ripper

Antoine Sayn, Evan Sarreira, Shana Sarreira, Alicia Contini

Costume Designer Assistants

France Hofnung & Louise Faillot

Hair & Make-up Assistant

Maya Chancelade

1st AD

Mathieu Perez

2nd AD

Lena Turlot

3rd AD

Sarah-Rebecca Bajavi

1st Assistant Camera

Camille Autrive

2nd Assistant Camera

Clémence Pittillioen

3rd Assistant Camera

Juliette Le Bagousse

Gaffer

Paul Texier

Electricians

Johan Van Der Voort, Théo Gély & Camille Benariac

Key Grip

Lola Ruet

Grips

Thibault David, Camille Conroy & William Sim

Sound Recordist

Antoine Reiff

Runner

Léo Rodriguez, Bastien Rousseau, Jose Luiz Rodriguez & Christophe Moulet

Postproducer

Vanessa Koscianski

Editor

Gwen Ghelid

Editor Assistant

Pierrick Maurice

Mix & Sound Design

Sylvain Pierre / Kouz

Tattoo Graphic Design

Charles Chedal-Anglay & Samy Bortolato

Making-of & Set Photos

Dimitri Mosiniak / Saint Ambroise

Partners

Mouthpiece, Illumine Créations, Vantage, Cininter, Cinesyl, Hiventy, Cosmic Talents, Logifilm, La Rose

Cast

Jamel Elgharbi, Thea Carla Schøtt, Pauline Vernet

Rob Ulitski - 8th June 2021

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