Eoin Glaister reunites with Glass Animals with his first video for the band since 2017 - and takes their band's fans down a complex a complex conspiracy rabbit hole courtesy of YouTuber TinFoilPat.The video is for The Other Side of Paradise, originally released on the How To Be A Human Being album and now revived to celebrate the seventh anniversary of the album - which also featured Pork Soda and Agnes, which have Glaister-directed videos. It features TinFoilPat as a superfan of the band, revealing to his Youtube community about the rumour that lead singer Dave Bayley has been replaced by a clone (or clones). And then follows his mission to uncover 'the truth'.The band were not available to feature in the music video, so Glaister has employed various techniques to build his narrative. Firstly he chose to lean on archive footage from their iconic concert at Red Rocks, and construct a narrative arc that starts with the moment Dave sang “my thunder shook him down” in perfect sync with real-life thunder. Then he sourced further on-stage clips, TikTok cutaways, generative AI, choreography and a mouse-and-cat dynamic, to create a trail of clues for TinFoilPat to uncover.The music video is also sprinkled with subtle Glass Animals fandom trivia and even features real-life moments like TinFoilPat infiltrating the Universal Music London office or calling up the front desk to accuse them of “being in” on the hoax.It felt like a full circle moment, creating promos for the album again.Glaister says that the fact the band were unavailable for the shoot prompted the clone idea. “I'd been watching TikToks with my sisters and was really taken with all the fanfare and conspiracy theories surrounding Avril Lavigne and Britney Spears and I love how ropey all of that evidence is," he explains. "They were vehicles to kick start thinking for this project. [And] the narrative that was constructed with the archive footage means that I could blend facts and fiction in a silly way, which I’m really into.“This is the third job I've done for Glass Animals, which means I've earned some trust with them; it’s useful for running with a really, really bizarre idea like this one. It felt like a full circle moment, creating promos for the album again.”

Is there still space for a revolution in a world dominated by social media? That's the question Alessandro Amaducci poses in this raucous promo for Kris Vanderheyden, aka Insider. The video is a pulsating, hyperactive blend of stock footage and lo-fi effects, which reflects the overwhelming stream of content we experience on a daily basis. As the video builds to a climax, references to revolution are peppered into the mix, suggesting another direction we could move in as a society.The video works on several levels, and there's plenty to dig into here, which makes it an even more fun experience to watch.

Willow Kayne takes on the social media opposition in the most entertaining way possible - courtesy of directing duo Bedroom - in the dazzling video for I Don’t Wanna Know.Bolshy Willow vents her fury on her online haters by launching herself from her own colourful bedroom right into the internet itself, blasting down the information super-highway to cause chaos and confusion - with some darkly comic results. Along the way, this gives Bedroom the opportunity not only to exercise their signature DIY approach to art direction and set design, but also Soren, one half of the team, has created the illustrations and animations that populate Willow's fantastic voyage of hilarious revenge. A wildly imaginative ride indeed.

Dan French directs a heartfelt promo exploring body image and self esteem, for rising pop artist Declan J Donovan. Casting from a pool of actors with their own personal experiences with the subject matter, the video is an authentic representation of the growing sense of anxiety that stems from modern technology. Shot in a stylised yet understated way, we see a string of vignettes depicting the darker side of social media - and its effect on several young adults - before the film u-turns into an empowering display of positivity, disregarding societal standards and confidently stepping up into their true selves.