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Lady Gaga 'Abracadabra' by Lady Gaga, Paris Goebel & Bethany Vargas

Rob Ulitski - 3rd Feb 2025

Lady Gaga, Paris Goebel and Bethany Vargas usher in a riotous return to form in this spellbinding epic for Abracadabra. 

Ahead of her seventh album release in March, the unveiling of the new single and video has coincided with her Grammy win for Die With A Smile, and has been making big waves overnight. 

Featuring spectacular choreographed scenes in a metaphorical club environment, Abracadabra showcases a dance battle between the light and dark sides of Gaga. 

Creative mayhem abounds, with lavish costumes - styled by Peri Rosenzweig and Nick Royal - cult-like chants and a return to her surreal, maximalist roots. 

Fans will notice callbacks to her iconic videography - namely Alejandro and Judas - but this video takes things to new heights, with a fearless vision and curated aesthetic. 

Atmospheric, haunting and immersive, it's a brilliant completement to the track and a love letter to the music video format. 

Rob Ulitski - 3rd Feb 2025

Tags

  • Pick of the Day
  • Pop
  • Performance
  • Cult
  • Club
  • Styling
  • Choreography

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Credits

Production/Creative

Director
Lady Gaga
Director
Parris Goebel
Director
Bethany Vargas

Wardrobe

Stylist
Peri Rosenzweig
Stylist
Nick Royal

Choreography

Choreographer
Parris Goebel

Rob Ulitski - 3rd Feb 2025

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