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Greentea Peng 'Look To Him' by Felix Brady

Promonews - 26th Aug 2022

Felix Brady returns to the world of music videos with a groundbreaking tour de force of action and VFX for Greentea Peng.

The video for Look To Him is an exploration of originality, creativity, and shaping your own reality, as the promo takes audiences on a journey that defies what we would consider possible - even in the world of movie-making.

As Aria Wells, aka Greentea Peng, performs Look To Him and acts as the omniscient narrator from afar, an action sequence unfolds upon the roof of a speeding car between two men - part-fight, part-dance - with the camera as an integral participant to the action, constantly circling the performers. 

The spectacular action sequences were achieved by an innovative application of technology by Felix Brady - who's last foray into music video was the brilliant Greentea Peng video for Hu-Man in 2020. Since then, he has been honing his filmmaking craft making commercials, and it shows.

To achieve a 360 degree shot of choreography atop of a moving car on a limited budget required a highly ambitious technical approach that had not been done before - involving precise 3D mapping, cars on rotating turntables, custom algorithms, and virtual environments supplied by the gaming giant EPIC Games.

Brady's ingenious solution was to 'create' an orbiting camera move by spinning the vehicle on a platform inside an LED volume - on the largest LED stage in Europe, in Latvia. Virtual backgrounds, supplied by EPIC Games, originally created for the videogame The Matrix Awakens, were then synced to match the car’s rotation.

In fact, Brady utilized a never-done-before filming technique involving precise 3D mapping and bespoke algorithms to offset in-camera tilt, jib, and pan, to track with the animated backgrounds. The result is a dizzying, dazzling display, where fantasy blockbuster action meets a playfulness inspired by the music of Greentea Peng.

“I felt equally as passionate about the creative and the song as I did with the technical aspects," says Brady. "The video is really all about source energy and believing you can tap into it at any time and so you don't need to look to others for that.

“The car is the vessel for this idea. It’s the analogy for life being relentless and ever moving, it’s this foundational thing we can’t jump off. The characters atop the car are representative of the flamboyant side and the serious side, the transience of life and all its intertwined conflicts."

Felix adds, “I couldn't be happier with the outcome. Especially considering the budget we had to work with. I’m now incredibly passionate about pushing the limits of LED volumes. It’s the playground of the future.”

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Promonews - 26th Aug 2022

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Credits

Production/Creative

Director
Felix Brady
Producer
Producer
Shea Coleman
Production Company
Executive Producer
Dominic Mckiernan
Production Manager
Sylvie Briggs
1st AD
Ismay Bickerton
PA
Thomas Bergmann

Camera

Director of Photography
Konrad Losch
Focus Puller
Eyaz Christy
2nd AC
Ricardo Garofalo
Steadicam
Alex Kryszkiewicz

Lighting/Grip

Spark
Auxane Verdier

Choreography

Choreographer
Jonny Vieco
Fight Coordinator
Renaud Favero

Casting

Lead Dancer
Adam Khazhmuradov
Lead Dancer
Sasha Shadid

Editorial

Editor
Liv Ay
Editing company
Edit Producer
Tatyana Alexander

Grading

Colourist
Alex Gregory
Colour grade company
COLOUR ASSISTANT
Adam Mears COLOUR ASSISTANT

VFX

VFX Supervisor
Tom Luff
Post production company
Spirit Studios
Post production company
The Mill
Post production company
Selected Works
Post Producer
Tom Manton (producer), Sean Costello (EP), Selected Works
Post Producer
Clare Melia
THE MILL PRODUCTION ASSISTANT
William Howland
THE MILL 2D LEAD
Adam Maynard
SELECTED WORKS VFX Lead
Theajo Dharan
SELECTED WORKS VFX Artist
Mahesh Chandrasekara

Misc

Colour Producer
Charlie Morris

Promonews - 26th Aug 2022

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