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Mathilda Homer 'I Hate That I Love You So Little' by Lu

Rob Ulitski - 11th Aug 2020

Lu directs a charming, visually inventive promo for singer-songwriter Mathilda Homer's I Hate That I Love You So Little. 

Soft and ethereal, the visual has a fashion edge and a handful of subtle visual effects to elevate the minimalist concept.

Multiple Mathildas appear in farmland countryside - a mixture of crops, wild flowers and the occasional looming electric pylon - lending the video a hazy, faintly magical atmosphere.

Tags

  • Performance
  • Alternative
  • Indie
  • Nature
  • Otherworldly
  • Ethereal
  • VFX

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Production/Creative

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Lu
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Make-up
Wardrobe

Editorial

Editor
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CHEAT

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Rob Ulitski - 11th Aug 2020

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