Vic Mensa 'Rage' by Andrew Donoho
Luke Bather - 19th July 2017
Andrew Donoho packs a powerful punch with this cinematic disaster study for Vic Mensa.
Using a plane crash as an extended metaphor for Mensa's struggles with addiction and depression, Donoho creates an incredible performance piece that nightmarishly intense. Mensa's performance on the track and in the video grab you by the throat and drag you down towards terra firma at white-knuckle speeds and don't let go until it's over.
Blurring the line between surreal ordinary, Donoho has crafted a perfectly thrilling visual experience.Â
ANDREW DONOHO:
"Rage stood out as one of the most powerful, personal, and intense songs Vic has released, and I wanted to create something equally visceral.
"The song stemmed from his mindset during a fight with depression and addiction, so a plane crash felt like the perfect metaphor for the loss of control and the battle for survival. Burying this metaphor into a drug/alcohol fueled death-dream allowed the raw emotion of the song to manifest on screen in a harrowing narrative that takes place between fantasy and reality."
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Credits
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Production/Creative
- Director
- Andrew Donoho
- Producer
- Production Company
- Executive Producer
- Executive Producer
- 1st AD
Camera
- Director of Photography
- Focus Puller
- 2nd AC
Art
- Art Director
Wardrobe
- Hair
- Make-up
Editorial
- Editor
Grading
- Colourist
- Colour grade company
VFX
- VFX
- Post production company
Agent
- Director's Representation
Commission
- Commissioner
- Label
Luke Bather - 19th July 2017