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Femi Tahiru 'The First Time I Got High' by Adam De Silva

Rob Ulitski - 2nd Aug 2023

Adam De Silva directs a striking promo for Femi Tahiru. 

With a textural 1970's aesthetic and a series of trippy performance vignettes, the video sees Femi venture on a journey through his own mind, where he grapples with the complex emotions and feelings that life throws his way. The action culminates as Femi emerges from this fever dream into a stunning sunrise, reborn again.

It's an impressive introduction to the artist, with a fresh and hypnotic vibe that doesn't let up until the very end. 

"The essence of the track is all about when someone is battling with dark forces who aren’t really there to serve them well, but are actually a poison trying to pull focus away from what’s good for you and impact your life in a negative way," says Adam De Silva.

"Think 'toxic ex' who is holding you back and stopping you reaching your full potential sort of vibes. It’s when you realise that the only person truly responsible for you reaching your full potential is you - and not them - is that you can escape that dark place and break free.”

Rob Ulitski - 2nd Aug 2023

Tags

  • Performance
  • Hypnotic
  • 1970s
  • aesthetic
  • Trippy
  • Fresh

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Credits

Production/Creative

Director
Adam De Silva
Producer
Josh Monie
Producer
Adam De Silva
Production Company
Explore Impossible
Production Assistant
Jordan Yeates

Camera

Director of Photography
Josh Monie

Lighting/Grip

Gaffer
Dave Bird

Editorial

Editor
Josh Monie
Editor
Adam De Silva
Editing company
Explore Impossible
Edit Producer
Adam De Silva

Grading

Colourist
Josh Monie

Commission

Commissioner
Isus Calmellow @ Openn
Label
Payday Records

Rob Ulitski - 2nd Aug 2023

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