Mimi Webb 'Halfway' by Malia James
Promonews - 28th Oct 2021
Malia James teams with Mimi Webb for a vibrantly colourful, warm and fuzzy take on a teenage break-up, set in a funfair - the appropriately-named Dreamland in Margate - for Halfway.
Starting after the end of the relationship - where she thinks she sees her former love everywhere - we discover more about the love affair in flashback. Her heartthrob is there for most of it, but the spotlight is always on Mimi, as Malia James creates a gorgeously-crafted pop confection for the singer, employing the funfair setting to spectacular effect.
The location played an important part in the authenticity of the story, with Webb being a local and having spent her early years on the Kent coastline.
But James, herself born and raised in Texas, adds more than a touch of Americana to Margate. Which is becoming of a director who has worked with Halsey, MØ, Troye Sivan, Tove Lo and Rita Ora, among others. Now she has given Mimi Webb a shot at the big time.
Featured sponsors
Popular content
Feedback
Problem with this page? Let us know
Credits
Log in or sign up to PRO to see 12 more credits on this video.
Production/Creative
- Director
- Malia James
- Producer
- Production Company
- SF
- Executive Producer
- HB
- Executive Producer
- Production Manager
- Production Manager
- 1st AD
Camera
- Director of Photography
- Focus Puller
- 2nd AC
Lighting/Grip
- Gaffer
Art
- Art Director
Wardrobe
- Wardrobe
Editorial
- Editor
- Editing company
- NC
Promonews - 28th Oct 2021