Gorgon City X D Double E 'Hear That' by Salim Adam
Shot on only 6 rolls of film, Salim Adam creates a feel-good, summer video filmed on location in London for Gorgon City's latest track Hear That.
The visual motif of the ice cream van, slick choreography and use of film combines to create a distinct old-school feel, capturing a brief snapshot of summer in London - a simple premise brilliantly executed.
"I wanted to create a real feelgood factor for Gorgon City’s latest track. Shooting on 6 rolls of 16mm film meant that we only had a limited amount of film stock to produce. This created a very strong discipline for the project, and gave us a better understanding of what we could and could not shoot.
"For the music video, I intended to construct a fun, vibrant, and yet raw sense of London, documenting young adults as they played out a day in their lives in the inner city. D Double E playing an ice cream man in a van was the perfect catalyst for this."
DAVID WRIGHT (DIRECTOR OF PHOTOGRAPHY):
"Shooting on a sunny day with huge clouds passing over every 10 minutes is always a pain when on film. We had to make a few stop adjustments on the fly without time for metering. Film is so wonderful that even if you get it wrong you can still get great results - mainly through over exposing rather than under."
|Executive Producer||Mickey Voak|
|1st AD||Tom Kelly|
|Director of Photography||David Wright|
|Focus Puller||Thomas Nicholson|
|Editing company||Work Editorial|
|Art Director||Bon Walshe|
Salim Adam's video for Yxng Bane's Needed Time reveals the more sensitive side of the young London singer and rapper, as Bane looks back upon on a relationship that's had …
Following up their fairly riotous vid for We Were Children, Mickey Voak and Dan White get back together with Tribes for Sappho, and some more entertaining carousing around Camden Town. Which …
See what happens when an eager flashmob takes to the street to catch the band perform from a rooftop in London's Camden Town...
A straight-ahead rock 'n roll performance vid for Tribes' When My Day Comes directed by Mickey Voak and Dan White - their third video for the band after We Were Children and Sappho.
Phil Lee, longtime video commissioner at XL Recordings, who departed the label at the end of last …
Wash, the London-based grading and finishing studio, have announced that Caroline Morin has joined …
The UK Music Video Awards for 2019 is now open!
FRIEND have announced the signing of two US-based directors for UK representation, at different …
It's June, and that can only mean one thing... it's time to launch the UKMVAs!
At the D&AD Awards 2019 last week, music videos won prestigious Pencils and commendations …