David Knight - 1st Sept 2016

Don't call it a comeback, because she has never really retired, but at the age of 83, Petula Clark's extraordinary career reaches a new landmark. For her new single Sacrifice My Heart, she has made her first ever music video.

Jack A Bowden directs the ageless Ms Clark in an appropriately elegant yet characterful setting, using some old-school techniques to showcase the track and her performance. 

JACK A BOWDEN:

'We wanted to show Petula in an angelic, ethereal light, while placing her in an environment which contrasts with this kind of quality. The house in-which she’s placed is decrepit and weathered, but proudly holds hints of grandeur and class, having aged gracefully.

"Petula performs an emotive message to a past companion, whom, for whatever reason is no-longer part of her world. Using techniques, such as 'fake cuts', and old school methods, like slow shutter speeds, we presented Petula in a haunting fashion. This was designed to pose a question as to whether Petula had left her lovers realm, or vice versa."

PRO Credits

Credits

DirectorJack A. Bowden
ProducerAilsa Vanessa Tapping
Executive ProducerNathan Killham
1st ADRiccardo D’amico
Director of PhotographyNick Morris
Focus PullerBarbara Van Schaik
2nd ACThomas Terminet
GafferSalvador Gomez Lopez
Art DirectorLaura Little
WardrobeMarina Olivati
Make-upGemma Aldous
ColouristJoseph Bicknell
Director's RepresentationCarrie Sutton
CommissionerFaye Purcell
Other creditsSteadicam - Josh Brooks

David Knight - 1st Sept 2016

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