Cat Velez - 13th Apr 2016

Directing team AB/CD/CD have created a superbly entertaining video for French producer Breakbot's My Toy – featuring British DJ & vocalist Yasmin – which gives the classic Hollywood musical production number a sexy, Gallic-flavoured modern twist. 

The toy in question is a boy robot without a face, brought to life by a bevy of girl designers and engineers - and whisked off in an animatronic seat - shaped like a female breast. Thus the sexy retro-futurist tone is set for the rest of the video, with our awestruck robot protagonist observing a parade of attractive women as they perform an elaborate choreography including seductive cat costumes as well as aerobics and cheerleading routines.

The engineers back at the lab eventually decide upon a face which reflects his state of overwhelmed excitement. But having been primed for love with one partner, will true love prevail? Our will our boy robot be a little too human? 

Credits

DirectorAB/CD/CD
ProducerKhalid Tahar
Production CompanyPartizan
Executive ProducerStan Bertin
1st ADVincent Champagnac
Director of PhotographyMartial Schmeltz
GafferQuentin Ameziane
WardrobeXènia Gasull
EditorGopal Puntos
ColouristVincent Amor
Post production companyDigital District
Post ProducerFrançois Schmidt
LabelEd Banger / Because Music
Other creditsSet Designers : Audrey Malecot & Pierre Pell Choreography : Cathy Ematchoua Robot : Tom Migne Dance Leader : Aurélie Giboire Dancers : Magali Lange, Mélanie Gracia, Lauranne Le Porchou, Estelle Manas, Leslie Louis-Jean, Fiona Deshayes Client : Pages Jaunes Agency : Sid Lee

Cat Velez - 13th Apr 2016

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