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Leftfield & Sleaford Mods 'Head And Shoulders' by Casey & Ewan

Cat Velez - 11th Aug 2015

Directing duo Ewan Jones Morris and Casey Raymond have crafted this eye-popping - and bone-crunching - multimedia animated video for Head and Shoulders, the acerbic new single from Leftfield, featuring Jason from Sleaford Mods.

Ewan & Casey go as over-the-top as possible, with a video that follows an unsightly and particularly gluttonous Pacman-like creature on a consumerist rampage, reaching new outrageous extremes with each new animation style.

Having said that, the stop-frame monster, with those horribly real-looking human teeth, is probably the best...

 

EWAN + CASEY:

"It was exciting to hear some new music from Leftfield, especially as it was so out-there, a driving throb of bleeps and noises, accompanied by Jason from Sleaford Mods ranting about the detritus of modernity. It was pretty clear from the start a degree of subtlety wasn’t what was called for.

"It was pretty clear from the start a degree of subtlety wasn’t what was called for."

"And so was born the story of a little monster who gorges himself on bin bags, cigarettes, chocolate bars, pigeons etc… growing bigger and bigger with overconsumption until he is able to swallow sky scrapers and entire planets.
 
"And as the monster evolves so does the style of animation, beginning with 80s children’s TV style paper/cell animation, switching to stop motion models (all in camera, no compositing apart from rig removal). and ending in a cosmic digital world."
 

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Cat Velez - 11th Aug 2015

Tags

  • After Effects
  • Animation
  • BUG
  • Director's notes
  • Stop motion
  • Electronic
  • Punk

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Credits

Production/Creative

Director
Casey & Ewan
Producer
Monica Domanska
Production Company
Executive Producer
Sarah Boardman

Grading

Colourist
Dan Moran
Colour grade company
Smoke & Mirrors

VFX

Post production company
Smoke & Mirrors
Post Producer
Lydia Evitt
Post Producer
Sophie Harrison

Commission

Commissioner
Natalie Arnett
Label
Bmg Rights

Misc

2D Animation
Thu Tran
2D Animation
Lisa Ramsey

Other credits

Stopmotion Animator

Leo Nicholson

Model Maker

Natasha Nicholson

Paper Engineer

Ian Watson

Assistant Paper Engineer

Rosie Smith

Pre Light

Laura Howie

Compositor

John Moore

 

3D

TheStudio @ Smoke & Mirrors

Post Producers

Sophie Harrison & Lydia Evitt

Previz

Davide Frusteri, Christian Tailor

3D Artists

Silvia Casali, Nicola Destefanis, Nicola Gastaldi, Christian Tailor

Monster Rig

Nicola Destefanis

Jason Head

Nicola Gastaldi

Lead Compositor

Guillaume Weiss

Compositors

Nicola Destefanis, Nicola Gastaldi, Christian Tailor

Studio Creative Director

Dan Andrew

Cat Velez - 11th Aug 2015

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