2nd AC

Jomar O'Meally

Nathan James Tettey returns with a powerful promo for ArrDee's latest release, Locker.&nbsp;The atmospheric video&nbsp;sees this man-of-the-moment artist&nbsp;in an abstract room full of lockers - quite fittingly - and boasts a commanding&nbsp;performance, clever camerawork and a slick edit.The conceptual vignettes&nbsp;heighten the frenetic mood of the video, whilst the inventive lighting setups and clever camera moves encapsulate a bold message with lyrics that pack a punch.It's&nbsp;artfully brought to life by Nathan James Tettey, who coaxes a harder-edged performance from ArrDee than seen in his other visuals. And that will certainly appeal to hardcore grime fans.[imgtoken data:1]

United Kingdom

Kiera Liberati

Nathan James Tettey

Yomi Ogunsola

Untold Studios

Mike Heath

Cheyenne Enniful

Philips Nortey

Benjy Kirkman

Jade Mortimer

ArrDee 'Locker' by Nathan James Tettey

Arrdee-'Locker-'-by-Nathan-James-Tettey

Gabriella Kingsley follows up recent ArrDee collaboration&nbsp;<a href="https://www.promonews.tv/videos/2022/03/10/arrdee-come-go-gabriella-kingsley/75330">Come And Go</a> with a cinematic promo for Early Hours.&nbsp;The video is the second chapter of a two-part narrative for the artist's debut mixtape release, Pier Pressure, and spans a handful of intimate vignettes of the pair enjoying each other's company.&nbsp;Kingsley showcases a more raw and vulnerable side of ArrDee, which his audience haven't seen before, and the use of subtle time-bending effects creates a dreamlike vibe which matches the themes of new love and romantic connection.&nbsp;

Eleanor Grace Hann

Liyanne Marie

Ola Christian

Ruth Minkley

Polly Hartley

Gabriella Kingsley

Ersan Beskardes

Rebecca Williams

Irresistible Studios

John Hassay

Jovan Lawrence

Harriet-Kate Mckean

Matt Nelson

Elliot Ruby

Phillips Nortey

Pete Muncey

Eve Carreno

Nevzat Altinisik

Hannah Sorcha

Gary Coogan⁣⁣

The Quarry

Vlad Barin

CHEAT

Peter Welton

Island Records UK

ArrDee 'Early Hours' by Gabriella Kingsley

Arrdee-''early-Hours''-by-Gabriella-Kingsley

An intimate gathering provides the perfect opportunity to reconnect, in Gabriella Kingsley's heartfelt promo for ArrDee.&nbsp;The video for Come &amp; Go sees the artist at a house party, hanging with his new girlfriend but focused on an old flame who keeps catching his eye.&nbsp;Utlising slick motion transitions and a free-spirited tone throughout, Kingsley builds an intimate, intense vibe which matches Arrdee's dynamic performance.&nbsp;Paired with understated cinematography and snapshots of a narrative, it's another hit for the director, who recently teamed up with ArrDee and Aitch on&nbsp;<a href="https://www.promonews.tv/videos/2022/02/10/arrdee-aitch-war-gabriella-kingsley/74903">the promo for War.</a>&nbsp;

Sam Storey

April Hughes

Marcus Albertsen

Gary Coogan

ArrDee 'Come & Go' by Gabriella Kingsley

Arrdee-'Come-&-Go'-by-Gabriella-Kingsley

Gabriella Kingsley directs a dynamic performance promo for the team-up of ArrDee and Aitch.&nbsp;The long-awaited collab between two of the UK's top grime artists takes the form of&nbsp;a face-off in War,&nbsp;as we see the two battle it out on Arrdee’s home turf, on a&nbsp;beach in Peacehaven, near Brighton.Cleverly playing upon the UK press and fan noise of the two being alike -&nbsp;and trying to turn them against each other -&nbsp;there are no actual battles in this video... rather a meeting of minds, confidently doing what they do best in front of some breathtaking backdrops.&nbsp;[imgtoken data:1]"I was so excited about this brief!" says Kingsley, "I came up with her idea, delivered the treatment, and sold everyone on it in less than 24 hours."Setting it in Arrdee’s hometown was so important, and playing on the 360 shot of the likeness of Aitch and Arrdee brings a nice nod to the noise around the two rappers being 'alike'.&nbsp;I wanted the music video to slowly build up the conflict throughout, both surrounded by their armies, but with a modern-day aesthetic that stayed true to them and the culture they represent."I loved the idea and couldn't be more pleased with how it all came together. Major thanks to the team and label for all the hard work and collaboration."

Rachel Bashford

Tom Askew

Joshua Ighodaro

Shaun Clark

Louis Lasa-tarbuck

Molly Ashman

Charles Gamble

Okay Studio

Jonny Tully

Johan Barrios

Island Records

Grime

ArrDee & Aitch 'War' by Gabriella Kingsley

Aitch-&-Arrdee-'War'-by-Gabriella-Kingsley

Gemma Yin directs a heartwrenching performance promo for German singer-songwriter Zoe Wees.&nbsp;Opening with a dedication to her great grandmother, themes of loss and hurt bleed into every frame of the visual, present in snapshots of memories and reminders of those who are no longer with us, as Yin experiments in the video&nbsp;with light, movement and sculptural forms around Zoe.Empty seats are tucked under&nbsp;a table, blurred visions of departed family members linger in the background - powerful iconography that is universally relatable and fitting to the concept.[imgtoken data:1]&nbsp;The use of colour is especially inspired, cutting from desaturated setups reflecting an overwhelming feeling of emptiness, to shimmering&nbsp;golds and ambers, representing a sense of power and transcendence.&nbsp;This will quite possibly be the first time many viewers see and hear Zoe Wees, and Yin has created the most impressive of introductions, celebrating the energy and presence of the up and coming artist.[imgtoken data:2]&nbsp;&nbsp;[imgtoken data:3]

Germany

Gemma Yin

Abiola Rufai

Greatcoat Films

Kareem Adeshina

Leanna Smith

Jake Gabbay

James Hills

Sam Crook

Jennifer Kidd

Sam Hardy

Caroline Morin

Wash

Las Bandas Be Brave

Targa Sahyoun

Zoe Wees 'Hold Me Like You Used To' by Gemma Yin

Zoe-Wees-'Hold-Me-Like-You-Used-To'-by-Gemma-Yin

Shan Phearon's stunner of a video for Tiggs Da Author draws us into a darkly comic world of a quartet of roadmen, who also happen to be vampires.If it's Top Boy meets What We Do In The Shadows, with a dash of '90s movie Tales From The Hood,&nbsp;Phearon has certainly created his own distinct world for this bunch of reprobates, who process blood like a valuable drug, feed their unfortunate victims to their harem of vampiric vixens, and seek some form of redemption, via the hand of the book-toting Tiggs.The fast-moving action takes place within a typical house on an everyday street, but it&nbsp;is anything but mundane. It's the colour palette&nbsp; - lurid, almost terrifyingly bold - that stands out more than anything. As in previous videos, Phearon goes hard for the primary spectrum, then dials it up more than ever. A remarkable look for a very cool piece of work.

Shan Phearon

Efosa Osaghae

Quinn Skelton

Marcus Albertesen

Sarah Cotterell

Kashmir Wickham

Shireen Kadhim

Isaac Whittingham

Steve Rose

Hip Hop

Tiggs Da Author ft Nines 'Fly Em High' by Shan Phearon

Tiggs ft. Nines 'Fly 'Em High' (Directors Cut) by Shan Phearon

Melody Maker&nbsp;embraces a slick, cyberpunk aesthetic in her gripping promo&nbsp;for Mahalia's Jealous, featuring Rico Nasty.&nbsp;Invading a former lover's mansion, decked head to toe in futuristic styling, Mahalia isn't here to play games. Stalking the overtly neon blue environment, she glitches in and out of reality, joined by US-based rapper Rico Nasty, who terrorises the guy through different TV screens spotted around the house.&nbsp;A true feat, this is Mahalia as you've never seen her before, and no doubt one of her very best videos. DoP&nbsp;Olan Collardy embraces the future-tech concept, and switches up the angles and camera movement at every possible moment, mirroring the frenetic, dreamlike vibe.&nbsp;[imgtoken data:1]&nbsp;

Melody Maker

Ghandi El-Chamaa

Common People Films

Ramy Dance

Chris Malin

Olan Collardy

Kieran Brown

Louis Simonon

Shaquille Williams

Rio Sreedharan

Maha Alselami

Meg Thorne

Thomas Mangham

The Mill

Alice Mccall

Shivam

Kim Jarrett

Atlantic Records

Arran Green

Matt Alsop

Mahalia ft Rico Nasty 'Jealous' by Melody Maker

Mahalia-Feat-Rico-Nasty-'Jealous'-by-Melody-Maker

Oliver Jennings directs an energetic, neon-hued promo for Sigala and James Arthur.&nbsp;Speeding down the road in the backseat of a luxury Rolls Royce, Arthur performs as a convoy of vehicles make a formation, heading in the same direction.&nbsp;Eventually congregating under a storm of fireworks and pyrotechnics, the passengers enjoy the opportunity to socialise (in a socially-distanced way, of course) and experience the feel-good vibes together."Taking a crew out of London into Millbrook Proving Ground, Milton Keynes was well worth the trip. Milbrook were very accommodating and enabled us to achieve the creative," says Oliver Jennings.&nbsp;"With fireworks, action vehicles and&nbsp;aerial teams there was a lot to navigate from a production side, whilst also following the COVID-19 rules."&nbsp;Wonderfully vibrant, the video is an ambitious interpretation of the bouncy track, anchored by Arthur's understated performance.&nbsp;

Oliver Jennings

Lowkey Films

Connor O'Hara

Joe Starrs

Stefan Yap

Lee Brinkley

Jakob Gierse

Kit Wells

Final Cut

Big Buoy

Sydney Levy

Mouthpiece

Elena Argiros

Electronic

Sigala, James Arthur 'Lasting Lover' by Oliver Jennings

Sigala,-James-Arthur-'Lasting-Lover'-by-Oliver-Jennings

Gracey and Alexander 23 confront the ubiquitous aspects of our screen-dominated culture in Fiona Jane Burgess's snappy, VFX-fired video for Like That.Switching between the real world and cyber space, courtesy of location, studio and greeenscreen shoots, the serious theme&nbsp;is wrapped within the conventional framework of a slick, upbeat pop video, powered by Gracey's winning presence.&nbsp;&nbsp;"We live in a world where we are constantly being watched and observed," comments Burgess.&nbsp;"We are monitored and analysed with the increasing threat of 'cancel culture'&nbsp;if we make one wrong comment. Whether it’s via digital surveillance cameras or our online interactions, it has become impossible to avoid being observed."This music video comments on the voyeuristic nature of the world we inhabit, and enters a virtual reality that sees Gracey and Alexander 23 stuck in cyber space. In this futuristic sci-fi world, we can change where we are just 'like that'..."

Fiona Jane Burgess

Frankie Willcock

LEZ Creative

Mary Calderwood

Jack Meredith

Eoin McLoughlin

James Wicks

Leon Pyszora

Meryn Cobbin

Cora Delaney

Abbie May

Rich Woolway

Homespun

Rich Fearon

Black Kite Studios

Felix Geen

Maxi Galagenmaier

Marisa Garner Associates

Emily Tedrake

Polydor

Gracey, Alexander 23 'Like That' by Fiona Jane Burgess

GRACEY, Alexander 23 - Like That (Official Video)

Becky Hill yearns&nbsp;for Nirvana&nbsp;in Rebekah Creative's video for her and Sigala's Heaven On My Mind.&nbsp;Featuring bold, vibrant colours and experimental textures, the video is a riotous vision of Paradise, complete with raves, performance and a cast of eclectic&nbsp;characters.&nbsp;Shot during lockdown, the video breaks through all limitations to pull off a vivid, hypnotic concept.

Rebekah Creative

Lavina Noel

Yellow Fish Group Limited

Luke Biggins

Keryn Mae

Steven Enirainyetan

Chris Bloomfield

Adele Can

Wendy Turner

Kaz Ove

Jon Dobson

We Are Covert 

Lisa Foo

Dance

House

Becky Hill, Sigala 'Heaven On My Mind' by Rebekah Creative

Becky-Hill,-Sigala-'Heaven-On-My-Mind'-by-Rebekah-Creative

André Reid creates a 1920s feel&nbsp;for his&nbsp;video for Jaz Karis, set in a Cotton Club-style nightclub.&nbsp;The monochrome narrative,&nbsp;filmed at O'Meara in&nbsp;London, follows&nbsp;the&nbsp;male protagonist&nbsp;through the venue, where he encounters Karis and falls in love with the sound of her voice, as&nbsp;she sings onstage for the refined&nbsp;audience."I love narrative music videos," says&nbsp;André Reid.&nbsp;"It can be hard to direct those though with male artists though, so I’m glad that’s what Jaz was after when we were going back and forth about the concept.&nbsp;"The idea slightly changed as we only had six hours shoot time on the day, so we mainly focused on the important things. But we managed to film quite a bit so we had options in the edit.&nbsp;The crew was fantastic everyone came together for the creative process, and with that we were able to create a lovely piece."

André Reid

Shamara Adams

Dijian Eccles

Dmnd Clr

Sam Barnham

Sebastian Jolly

Finn Sheriton

Charlie Knight

Leo Oleskar

Ashleigh Watt

Jacques Simon

Trim Editing

Connor Coolbear

Electric Theatre Collective

Jaz Karis 'The Waiting Line' by André Reid

Jaz Karis- Waiting Line (Directors Cut)

In the final episode of Natalie Steiner's film series about the music video community during the pandemic crisis, our panel of interviewees reflect upon what they have missed about their pre-lockdown work routine, and then ponder upon what the industry will look like when things start moving again.[vidtoken data:0]After <a href="https://www.promonews.tv/interviews/music-videos-lockdown-episode-4-wonderings-and-worries-exclusive-promonews/64893" target="_blank">Episode 4: Wonderings &amp; Worries</a>, in which Natalie Steiner's interviewees reflected upon the immediate concerns caused by Covid-19, and the bigger issues that have arisen from the crisis, The Future Of Our Industry mixes some fond recollections of the communal experience of filmmaking, from the camaraderie to the adrenalin-buzz, to the practicalities of getting the industry moving again.<blockquote>The discussion in this final episode is a mixture of prediction, hopes and nostalgic appreciation for the music video industry pre-Covid19.</blockquote>This timely episode, edited by Meg Thorne at Cut+Run,&nbsp;features nearly all of the panel interviewed by Steiner and Eleri Evans for the Music Videos In Lockdown series. 'As the loosening of lockdown approaches and shoots begin we’ve got the opportunity to collectively question old habits, and start new ones," says Steiner.&nbsp;"The discussion in this final episode is a mixture of prediction, hopes and nostalgic appreciation for the music video industry pre-Covid19."The interviewees are: 1st AD Clara Paris;&nbsp;Virgin EMI director of video James Hackett;&nbsp;My Accomplice EP Imogen Harrison;&nbsp;wardrobe stylist Terri Higgins;&nbsp;director Aidan Zamiri;&nbsp;directors Zhang &amp; Knight;&nbsp;Knucklehead EP Ore Okonedo; Greatcoat Films' EP&nbsp;Kareem Adeshina; choreographer&nbsp;Simon Donnellon; FRIEND EP Luke Tierney; DoP Diana Olifirova; Envy colourist Jax Harney; director Oscar Hudson; Atlantic Records' director of video Dan Curwin; DoP David Wright; camera assistant Jomar O'Meally; Blink EP Laura Northover; producer Tom O'Driscoll; wardrobe stylist&nbsp;Taff Williamson; OB Management director's agent Sam Davey; hair and makeup artist Jessica Summer; marketing manager&nbsp;Olivier Massey; production runner&nbsp;Amelia Mullooly; Pulse Films' EP Rik Green; director Myles Whittingham; Object &amp; Animal EP Morgan Clement; director Ian Pons Jewell; and runners' agent Julia Patterson.This is the final episode of the five-part series Music Videos In Lockdown about the UK music video community during the crisis, exclusively presented by Promonews. Here are links to the previous episodes in the series:• Music Videos In Lockdown Episode 1: Last Jobs <a href="https://www.promonews.tv/interviews/music-videos-lockdown-series-launches-promonews-episode-1-last-jobs/64690" target="_blank">here</a> • Music Videos In Lockdown Episode 2: Spending Time <a href="https://www.promonews.tv/interviews/music-videos-lockdown-series-continues-episode-2-spending-time-exclusive-promonews/64744" target="_blank">here</a> • Music Videos In Lockdown Episode 3: Working During The Lockdown <a href="https://www.promonews.tv/interviews/music-videos-lockdown-episode-3-working-during-lockdown-exclusive-promonews/64811" target="_blank">here</a> • Music Videos In Lockdown Episode 4: Worries &amp; Wonderings <a href="https://www.promonews.tv/interviews/music-videos-lockdown-episode-4-wonderings-and-worries-exclusive-promonews/64893" target="_blank">here</a>

Clara Paris

James Hackett

Imogen Harrison

Terri Higgins

Aidan Zamiri

Zhang + Knight

'MUSIC VIDEOS IN LOCKDOWN' Episode 5: The Future Of Our Industry - exclusive on Promonews 

Jomar O'Meally

2nd AC

Interviews featuring Jomar O'Meally

Videos featuring Jomar O'Meally

2022 (4)

2021 (3)

2020 (5)

2019 (12)

2018 (2)

2017 (8)

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2015 (5)

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