With the IKEA-sponsored version of Jona Lewie's Always In The Kitchen At Parties turning up on Best Ads of the Year lists everywhere, here's Kim Gehrig latest crowd-pleaser, skirting the border brilliantly between ad and vid. This 90 sec viral for the new Nokia music app that allows users to record their own, instantly shareable music, by looping and recording various sounds with their Nokia N8. That means recording anything - including cute yapping dogs that happen to be visiting a doggie beauty parlour in Shanghai. It's beautifully done - Ross McLennan shot it, Tom Lindsay supplied the razor-sharp edit, MPC recreate the graphics from the app and composite them to the footage - and surely going to be huge.

Ewan Jones Morris & Casey Raymond's latest for Fujiya & Miyagi's Yo Yo - from the new album Ventriloquizzing - features Luke Roberts as the dextrous king of the spool and string. He's not the only talented performer in the video (the cast includes a ventriloquist, appropriately) but the only one who happens to be a homicidal maniac. And Casey and Ewan have also made a Christmas-flavoured viral for the forthcoming F&M album - incorporating a giant grotto made of bread that Casey created for an art exhibition at the G39 gallery in Cardiff. Yes, that's a grotto made of bread. And as well as the dummy from the Yo Yo video, that features a refugee from Ewan & Casey's amazing video for John Grant's Marz. Someone give these guys a proper budget to play with please.

After his tour visuals for Basement Jaxx and the mesmerizing Aanaatt for Japanese electronica artist Jemapur, experimental animator Max Hattler's latest work is this remarkable pair of films - or animation loops - inspired by the work of French outsider artist Augustin Lesage. Both films, 1923 (aka Heaven) and 1925 (aka Hell), were inspired by paintings by Lesage created in those years with the same name - A Symbolic Composition of the Spiritual World - and were created with the help of CG students at the Animation Workshop in Viborg, Denmark over a mere five day period in February this year. In 1923, Max has refashioned the Lesage painting as a stunning, futuristic metropolis, composed of countless separate moving elements. It is beautiful and hypnotic, and as one reviewer has already noted, like Las Vegas would be if it was pretty... 1925 aka Hell is a much darker proposition, darker in fact than the infinitely detailed Arabic style of the original painting, and faintly disturbing sound design by Adrian Dexter. But its just as compelling and hypnotic, and like 1923 can be set to loop indefinitely... There's an interview with Max Hattler about the making of both the films at Motionographer, and Max will also be featured in a one-person show at Lumen Eclipse starting April 1st.

Pomplamoose - excellent exponents of the homemade VideoSong - have swiftly jumped the Gaga/Beyoncé bandwagon with their own version of Telephone. Featuring their very own Shameless Product Placement. Its had almost Gaga-like results: nearly 600,000 views on their YouTube channel in a mere three days. It's not hard to figure out why - one online phenomenon meets another, and makes 5. And you can show this one to your pre-teens too. Meanwhile, Gaga and Akerlund's video is contextualised within the history of music video in today's Daily Telegraph.

"The idea was to make the opposite of the super high glossy official video and copy the sort of thing that gets unearthed on Youtube - like old episodes of Top of the Pops or the Chart Show." says Dan. " I wanted to try and emulate the track, dissolves, Kaleidoscopes, etc. of Seventies and Eighties pop TV. It was then subtitled to add an extra element of weirdness and dumped onto VHS. "Either that, or its Marina & The Diamonds' debut TV performance shot during a stint of work experience 15 years ago on an Estonian TV show called Pop! You decide."

Anthony Dickenson's beautiful in-camera photographic effects work has translated seamlessly to the new big Nike viral, out of Wieden + Kennedy, for the new T6 Laser III boots, designed to improve power and accuracy. Hit The Target, created by Phil Monks and Mike Cuthell, and creatively directed by Stuart Harkness, transforms Wayne Rooney's shooting practice into a Mission Impossible-style laser challenge - controlled by fellow striker and worthy adversary Fernando Torres. In a stylised environment, fast-paced movement mixes with slow-motion contact between boot and ball, all set to a dubstep soundtrack from 16 Bit. It's not hard to see how Anthony's previous videos, like Kap Bambino, made him the right choice to make this. All in all, it's a brilliant demonstration of a couple of formidable players. One is in the form of his life, and looking forward to a big summer; the other is playing at Villa tomorrow night.

Saam's clever sliding-split-screener is the official video of Cheryl's new single, but Vincent Haycock has directed the officially-sanctioned viral version for 3 Words. Atmospheric, cinematic and romantic - in the style of HK master Wong Kar-wei - it was shot by Vince and his estimable DoP Matthias Koenigswieser "on the only rainy night in Los Angeles in six months." After his excellent vids for MSTRKRFT and Miike Snow, another superb character-driven work.