"The idea was to make the opposite of the super high glossy official video and copy the sort of thing that gets unearthed on Youtube - like old episodes of Top of the Pops or the Chart Show." says Dan. " I wanted to try and emulate the track, dissolves, Kaleidoscopes, etc. of Seventies and Eighties pop TV. It was then subtitled to add an extra element of weirdness and dumped onto VHS.

"Either that, or its Marina & The Diamonds' debut TV performance shot during a stint of work experience 15 years ago on an Estonian TV show called Pop! You decide."

Watch 'Marina & The Diamonds’ Hollywood Viral (feat. Gonzales) by Dan Knight' here