Veteran indie rock outfit The Jesus And Mary Chain are back with their familiar primal rock sound - characteristically heavy on the feedback and echo - and a strobetastic video for the first release from the new album, directed and edited by Ben Unwin, whose relationship with the band goes back twenty-five years.This captures singer Jim Reid in a simple camera set-up performing the track Jamcod, intercut and overlaced with a brain-wilting mash of stock imagery - plus live gig footage of Jim's brother William as an occasional guitar-wielding silhouette. The video is essentially an object lesson in making something attential-grabbing from disparate elements, due to quality of the edit."I made two videos for the Mary Chain in 1998 just prior to them splitting up before reforming again many years later," explains Ben Unwin. "Despite the chaos of the time, I always enjoyed their company and recently I have been chatting regularly to them about a personal project. Amid this I was suddenly asked if I could make a video for the latest single."I have never had any discussions with the band about what their songs are about, as they hate talking about such things, so I just dived in. I coaxed Jim Reid and with some instruction over the phone, his partner filmed him lip syncing in this living room. "Due to the recent conversations that I have had with both Reid brothers (about a long career and the pitfalls of rock 'n roll) I conducted random word searches in the free stock footage sites ranging from 'Addiction', 'Alcohol' and 'Hotels'. I then started altering any footage that I liked and generally fucking it up similar to the ways that I worked decades ago."Unfortunately, I could not get any footage of the notoriously camera-shy William Reid as he was in the middle of Arizona and the budget would not run to that! I then remembered that I had shot some slow-motion footage (with a mobile phone app) at a gig in Glasgow last year. They are still a terrific live band and I felt that the sudden explosions of live footage worked well with the structure of the song."The band has never mentioned the video to me but it got approved and they are still talking to me so I am presuming I got away with it!"

Is there still space for a revolution in a world dominated by social media? That's the question Alessandro Amaducci poses in this raucous promo for Kris Vanderheyden, aka Insider. The video is a pulsating, hyperactive blend of stock footage and lo-fi effects, which reflects the overwhelming stream of content we experience on a daily basis. As the video builds to a climax, references to revolution are peppered into the mix, suggesting another direction we could move in as a society.The video works on several levels, and there's plenty to dig into here, which makes it an even more fun experience to watch.

A robot boyband take the world by storm in Maxim Kelly's alternative history of computing and artificial intelligence for Hot Chip - in which music video takes an even more important role... For Broken, taken from the band's recently released eighth album Freakout/Release, we follow the engaging story of Jerry Fairchild, creator of the Fairchild 7000, and its role in turning computer nerds into music video directors (including one named Jon Glazer). That is the introduction to the 'proper' video that features anonymous, frequently multiplying android pop stars, busting moves in a familiar white-syc studio. As in some of his previous work - perhaps most notably the video for shame's Nigel Hitter - Kelly reworks obscure vintage corporate film footage to create the foundations for his concept.Then he has created his robot boyband by adding cool robot mask prosthetics to a trio of denim-clad dancers presenting them in a pop video, rooted in the classic form. And that is hugely effective for a song that is at the catchy pop-end of Hot Chip's musical spectrum. “I’m intrigued by AI machines doing artwork," says Kelly. "In the future, robots and computers might make music videos too - and this is what I imagine the first will look like."I referenced the boyband videos I grew up watching on MTV - overly sentimental with emotional and gut-wrenching performances. In this video, soulless androids run through all the motions and cliches of these videos with deadpan robotic precision. It’s a pop video with all the entertaining and watchable bits taken out.”