Max McLachlan directs a wild, winding promo for Bingo Fury's new track.Boiling over with unabashed chaos, the video for Happy Snake starts with the artist trapped in a dark void, sat alone. However, as soon as Bingo's pen hits the page, we are treated to a wave of mystifying images following a snake-like young man, who slithers towards a siren in flamingo-pink, only to be lured in and hunted by the stomping silhouette of a cowboy/girl.Shot in intense black and white - with contrasting bursts of colour - the video is both a treat for the eyes and a shock to the system. Eagle-eyed fans of Drag Race might recognise the Heart Look by designer Bruna Ignatowska, previously worn by Bimini Bon Boulash and artists such as Rina Sawayama and Josie Man.Totally and utterly surreal (in the best way), the video falls somewhere between a fever dream and a forgotten memory, and is an excellent visual accompaniment to the track."Weirdly the visuals for Happy Snake all came quite naturally," says McLachlan about the conception of the video. "When I heard that opening rattle, paired with that funk-riddle bassline, I knew we had to have someone genuinely slither to the beat."I have known Bruna for a while and have been hunting for the project to put her designs in, and same goes for my friend October [who features in the video]. The connecting dots formed themselves, and we were lucky enough to put together a fantastic team to bring this to life."

Luke Biggins brings the upbeat summer vibes in his lively promo for S1mba ft Tion Wayne & Stay Flee Get Lizzy.Centered around a catwalk and a buzzing press area, the concept exudes luxury and a sense of unabashed fun, and features a supporting cast of stunning models and charismatic influencer cameos.The high-energy performances paired with Kaz Ove's quickfire edit creates an engaging viewing experience, whilst the feel-good vibes of both the track and video are a welcome kickstart to a much-anticipated summer season.

Caroline Hajny's promo of Maison Bent's AW21 collection, premiering during London Fashion Week, features Leah Weller - a Londoner of St Lucian and English heritage - performing her fourth single Strangers.Maison Bent celebrates Caribbean style with the new collection, echoing the working class fashions of Generation Windrush - a direction that was inspired by Bent's conversations with her grandfather about life for Black people in London in the 1960s.Caroline Hajny approaches the film visuals using vivid colour schemes to contrast with the neutral hues of the collection. A distinctive fish-eye lens creates a vintage universe of bold and exaggerated optics, with Weller's performance intercut with the presentation of the collection.

Dumas Haddad celebrates Priya Ragu's vibrant take on her Sri Lankan heritage in this blazingly colourful video for Chicken Lemon Rice.Having worked with the singer on two other songs in a live session for the Live At The Archives series, Haddad - recently signed to FAMILIA for music videos - shot the official video for Chicken Lemon Rice in a beautifully dramatic and damaged house over in West London, close to where Priya was isolating during her stay in the UK before Christmas. With an emphasis on Priya's charismatic performance, supported by a glamourous cast of extras and a stunning take on South Asian fashion, Haddad delivers an exciting visual flavour to the singer's blend of East and West musical styles. FAMILIA head of music Ryan Morgan says the inspiration behind the aesthetic of the video came out of conversations between the Priya, Haddad, management, label commissioners Dom McKiernon and Lottie Llewellyn, and himself. "It was clear from the very beginning that Priya wanted to showcase her Sri Lankan heritage in the most organic way by introducing certain colour palettes, dance movements and art elements to accent the details of the vibrancy of Sri Lankan culture," he explains."Dumas and Priya collaborated on boards with art director Jade Adeyemi and stylist Neesha Tulsi Champaneria to make sure we included authentic textures, fabrics and patterns throughout the set design and outfits for each character within the video."Dumas Haddad adds: “Collaborating with Priya and her team was beyond enriching, as we were able to shape our vision together to create a collective consciousness around the video."The song has a beautiful blend of styles and Priya’s heritage, so we were certainly keen to touch on these flavours on screen, in a unique and exciting blend. Our aim was to create a visual that was true to Priya whilst pushing our boundaries."

SOB charts a tale of love and loss with Griff as our engaging guide, in their promo for Black Hole. Opening in a fashion design workroom, Griff is shown creating a garment when she slips up with the sewing machine - and opens up a rabbit hole connecting a maze of dreamlike vignettes. Boasting their impeccable eye for art direction and composition - first evident in their collection of videos for Collard - the director duo make their mark with this haunting yet endlessly engaging promo."The song speaks about the feeling that a part of you is missing, and we wanted to create a video using different media to push this idea," explain SOB."We used a scanner to show a fragmented divide between reality and inner self and contrasted the indoors with a vast nightscape to emphasise loneliness."

Brooke Candy gets freaky in Jordan Rossi's jawdropping video for Honey Pussy. Taking on a variety of personas, from Queen Bee to Bee Keeper, Candy switches up her look and personality - and channels Marilyn Manson-style glam-goth - in this glossy, edgy, lubricious performance promo. Rossi's fashion chops take centre-stage, presenting the artist in a series of striking portraits, adorned with opulent jewellery and trademark otherworldly styling.

Gucci, 'So Deer To Me' commercial, directed by Alasdair McLellan.

FKA Twigs self-directs this beguiling (and unexpectedly relatable) video for Home With You, a French Exit anthem in which the singer and her friends escape London in the dead of night.When you encounter an artist as distinctive as FKA Twigs, it’s easy to overlook the variety on offer in their output - to imagine each new project as just a small piece of a singular body of work. Over the past seven years, Twigs has developed a very specific mythology, a subversive blend of humanity, warmth and discomfort - encompassed in several key motifs. In a handful of FKA Twigs videos, you can be sure that dance will feature, landscapes will distort, forms will collapse, and inevitably, water will pour. These videos are often so impressive, you can immerse yourself completely in their spectacle without questioning their meaning or motivation. In Andrew Thomas Huang’s video for Cellophane, Twigs climbs a golden pole, attacks a skeletal doppelgänger with her platform shoe, and tumbles into a womb-like mound of red mud. She is then covered in said mud by a pair of masked older women. Who hasn’t been there, right? The narrative is incredibly moving, but at a gut frequency that is difficult to describe. Twigs’ preference for instinctive self-expression pays off.The video for Home With You marks something of a departure, in that it is so direct. Without letting go of her trademark abstractions, Twigs settles on an everyday, low-stakes sensation. Specifically, the urge to get the hell out of Stoke Newington and go home. The video is a kind of triptych, following the singer from the basement of Bar-A-Bar on Kingsland, out to the suburbs in a car with her dancer entourage, and into a smothering, Midsommar-esque community in the countryside. The car sequence, in particular, is a standout in the artist’s oeuvre. The choreography by Twigs and Theo TJ Lowe viscerally captures the complexity of escape. All the excitement, affection and trepidation that accompanies a long journey home. This knotty dynamic between different sensations is at the heart of FKA Twigs’ work, and grounded in the reality, it finds a salient expression in this video.