Sugababes 'Shook' by Dora Paphides
Rob Ulitski - 22nd July 2025
Dora Paphides brings the Noughties vibe in this evocative performance promo for Sugababes.
The video for Shook blends slick performances by Mutya, Keisha and Siobhan with frantic lo-fi snapshots of city streets - and a starring role for a big white truck emblazoned with the Sugababes logo.
"At the centre of this chaos is one iconic image: a towering white delivery truck, branded boldly with SUGABABES," explains Dora. "It’s more than a prop — it’s a symbol. A moving monument to the band being cemented as icons. This truck barrels through the video like the band themselves: unmissable, larger-than-life, and impossible to ignore."
It's all brought together in a super-fast edit to reflect the feeling of being completely Shook by this latest banger by the 'Babes.
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Rob Ulitski - 22nd July 2025
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Credits
Production/Creative
- Director
- DP
- Producer
- Lottie Lindsay-Beavan
- Production Company
- K
- Executive Producer
- Nathan Killham
- Production Manager
- Tara Leonard
- 1st AD
- Rose Lucas
- Production Assistant
- Azeen Porssa
Camera
- Director of Photography
- Natasha Duursma
- Focus Puller
- Alasdair Banes
- 2nd AC
- Niels Halle
Lighting/Grip
- Gaffer
- Christopher Broomfield
- Key Grip
- Dan Huntly
Art
- Production designer
- Hannah Knowles
Wardrobe
- Stylist
- Justin Hamilton
- Stylist
- Neil Stuart
- Hair
- Jason Goh
- Hair
- Devon Maz
- Hair
- Buki Ebiesuwa
- Make-up
- Georgina Graham
- Make-up
- Roisin Donaghy
Choreography
- Movement Director
- Angelica Wolanska
Editorial
- Editor
- Carina Etae
Grading
- Colourist
- Dani Rotaru
- Colour grade company
- Time Based Arts
Agent
- Director's Representation
- M
Rob Ulitski - 22nd July 2025