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Hak Baker ft Joe James 'Blender' by Rob Akin

Rob Ulitski - 25th Sept 2024

Rob Akin directs a powerful promo for Hak Baker featuring rapper Joe James, illustrating the tough world described in the song with impressive precision. 

The monochromatic video for Blender is shot in an intimate fashion, intercutting between close-up performance and narrative cutaways. 

Exploring themes such as youth and selling drugs to survive, the high contrast, abstract cinematography - also by Akin - puts the focus solely on the human aspect of the concept, and how we are all doing our best to make it through. 

Great work with a captivating aesthetic. 

Rob Ulitski - 25th Sept 2024

Tags

  • Pick of the Day
  • Singer-songwriter
  • Performance
  • Narrative
  • Youth
  • Drugs
  • Cutaways
  • Black and white
  • Close Up

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Credits

Featured here in the credits?

Production/Creative

Director
Rob Akin
Producer
Finlay Roberts
Production Company
Patterns Inc
1st AD
Dominic Mckiernan

Camera

Director of Photography
Rob Akin
Focus Puller
Gregor Emmanuel

Art

Art Director
Sholto Price

Wardrobe

Stylist
Naomi Barling

Editorial

Editor
Navid Khayat-daryan

Grading

Colour Producer
Michael Ibikunle
Colourist
Matt Turner
Colour grade company
No.8

Commission

Commissioner
Nadine Persaud
Label
Awal Recordings
Label
Hak Attack

Rob Ulitski - 25th Sept 2024

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