The Rills vocalist Mitchell Spencer struggles to stay afloat in Ace Bowerman's stirring promo for Your Dad's Car.

Stuck on the inside of a submerged vehicle, we see Spencer fight against the water, performing the track as he keeps dipping into the abysslike environment. Eventually, he lets himself sink, unwilling to keep on pushing on. 

"(The video) represents that feeling of trying to keep your head above water in the midst of any major emotional moments in your life," Bowerman explains. 

This idea has been visualised in a straightforward yet compelling way, and it's another excellent collaboration between the director and Lincoln-based band.