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DJ Seinfeld ft Confidence Man 'Now U Do' by India Rose Harris

Rob Ulitski - 8th Aug 2023

India Rose Harris directs a Y2K-tinged promo for DJ Seinfeld featuring Confidence Man. 

The video for Now U Do presents a nostalgic amalgam of hypnotic vignettes, full of fade transitions, cheesy dancing and questionable green-screen effects. 

It's India's first foray into music videos with FRIEND, and it's quite the concept to kick things off with. 

It will no doubt bring back some memories of early Noughties club videos for many viewers, and the upbeat playful vibes perfectly suit the earworm of a track. 

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Rob Ulitski - 8th Aug 2023

Tags

  • UKMVAs 2023 nominee
  • Electronic
  • Performance
  • Hypnotic
  • Vignette
  • Y2K
  • Green screen
  • VFX

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Credits

Production/Creative

Director
India Rose Harris
Producer
Maya Dufeu
Production Company
Production Company
Magnetic Fields
Executive Producer
Danny Herman

Camera

Director of Photography
Natasha Duursma

Editorial

Editor
Josh Mannox
Editing company

Grading

Colourist
Andi Chu

Agent

Director's Representation
Nicole Hartley

Commission

Label
Ninja Tune

Rob Ulitski - 8th Aug 2023

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