Oskar Brockbank directs a hauting promo for Etta Marcus's Mechanical Bull. 

Taking the songtitle as the central idea for the concept, we see Marcus ride atop a mechanical bull, surrounded by a group of spectators. 

The effervescent black and white aesthetic adds a sense of anachronism to the visual - we don't have context for time or place, instead just a set of visual ideas that amalgamate into a captivating vignette. 

The use of slow shutter speeds and filmic textures enhances the otherworldly experience, and adds flair to the dreamlike event.