Tendai 'Time In Our Lives' by Ethan + Tom
Rob Ulitski - 14th Nov 2022
Ethan + Tom direct an introspective promo for Tendai's Time In Our Lives, where we see a man editing film on an old Steenbeck, taking great care of the material as he watches back the negatives and cuts with trained precision.
A sense of yearning nostalgia is created by touching upon the physical traditions of moving image production, whilst hinting at a love story gone astray in a tender performance vignette.
The video is refreshingly multilayered and clever in its concept, visualising 'time gone by', not only in a single narrative but by offering snapshots of near-antiquated technology and the traditions that are gradually being lost to the passing of time itself.
Great work from the director duo, who won at the UKMVAs this year for their video for Wu-Lu's Ten.
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Rob Ulitski - 14th Nov 2022
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Credits
Production/Creative
- Director
- Ethan & Tom
- Producer
- Liam Wallace Cook
- Production Company
- AF
- Executive Producer
- Elena Argiros
- Production Manager
- Laura Manners
- 1st AD
- Jess Horne
Camera
- Director of Photography
- Fraser Rigg
- Focus Puller
- Will Wills
- 2nd AC
- Liam Reardon
Lighting/Grip
- Gaffer
- Riaz Ahmed
- Ed Cook
Art
- Production designer
- Sebastian Chan
Editorial
- Steenbeck OP
- Mark Dunn Darkroom
Grading
- Colourist
- Connor Coolbear
- Colour grade company
- EC
VFX
- VFX
- Daniel Brewster
- Post production company
- EC
Agent
- Director's Representation
- M
Commission
- Commissioner
- NS
Rob Ulitski - 14th Nov 2022