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Stormzy 'Mel Made Me Do It' by KLVDR

Promonews - 27th Sept 2022

KLVDR's 11 minute epic for Stormzy's big return with Mel Made Me Do It is remarkable in a number of ways, and not least of course due to the star quality and sheer number of the cameo appearances. And yes, that does include the Special One...

More to the point is the ambition of the piece. Fom the chatshow hosted by Jonathan Ross and ZeZe Mills, with Stormz sharing the sofa with Louis Theroux and Dina Asher-Smith - watched by Usain Bolt, at his home in Jamaica - to performance elements in the studio and the meeting with Jose Mourihno, to the momentous final chapter bringing a couple of generations of Black British talent together that includes a tribute to the late Jamal Edwards.

At that point, Stormzy hands over duties to provide the spoken-word piece called Greatness - written by Wretch 32 and read by Michaela Cole. It's a quietly powerful climax of an impressive and entertaining production - this was a five day shoot, plus shooting Bolt in Kingston - that amounts to a big statement of intent by Stormzy - and reminds us of his unmistakeable charisma.  

And of course, the eponymous Mel, stylist Melissa Holdbrook-Akpose, namechecked by Stormzy in the songtitle, is there too, both behind and in front of camera - with her lint roller.

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Promonews - 27th Sept 2022

Tags

  • Performance
  • UKMVAs 2023 nominee
  • Grime
  • Spoken Word
  • Cameos

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Credits

Production/Creative

Director
KLVDR
Producer
Joseph J Goldman
Production Company
Executive Producer
Nnena Nwakodo
Executive Producer
Rik Green

Camera

Director of Photography
Jeremy Valender
Director of Photography
Hunter Daly
Director of Photography
Pieter Snyman

Art

Art Director
James Soldan
Production designer
Louis Simonon
Production designer
Ollie Hogan

Wardrobe

Stylist (Artist)
Melissa Holdbrook-Akpose
Stylist (Artist)
Leah Abbott

Editorial

Editor
Jamie Hodgson
Editor
Ellie Johnson and Blaine Pearson
Editing company
Work Editorial
Editing company
TenThree
Edit Producer
Lola Cookman

Grading

Colourist
Jason Wallis
Colour Producer
Olivia Jessop
Colour grade company

Agent

Director's Representation

Commission

Commissioner
Jacqueline Eyewe
Commissioner
Nicola Sheppard

Promonews - 27th Sept 2022

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