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O.D.D.I.T.Y ft Keiana Whatley 'The Cycle' by Grant I. Worden

Rob Ulitski - 18th Mar 2021

Grant I. Worden directs a raw and intimate promo for O.D.D.I.T.Y's The Cycle. 

His debut studio release, Impaired Vision, is presented as a musical journal, and this is the first chapter of that story. 

Visually represented through a speed-ramped transformation - from a good-looking, everyday guy into a man struggling with drug addiction - the video has a clever and authentic concept, which explores the pain, enlightenment and perseverance of the artist's journey. 

"The Cycle is loosely based upon true life events I experienced as a young man," explains O.D.D.I.T.Y. "My father's recent passing opened the door for what is one of the most personal entries in my journal. It is real, in your face, and unapologetically liberating and truthful.

"Welcome to Impaired Vision. This is Chapter 1 ... The Cycle."

Rob Ulitski - 18th Mar 2021

Tags

  • New Director
  • Indie
  • SFX
  • makeup
  • Addiction

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Credits

Production/Creative

Director
Grant I. Worden
Producer
Mike Bland
Production Company
Black Reign Entertainment
Executive Producer
E.m. Lysonge
Production Manager
E.m. Lysonge
1st AD
Jackson Lowry

Camera

Director of Photography
Shauna Kommrusch
Focus Puller
Dylan Krause
2nd AC
Leah Dory

Lighting/Grip

Gaffer
Dan Stubbs

Art

Art Director
Mike Wallace

Wardrobe

Wardrobe
Molly Murphy
Hair
Lauren Minder
Make-up
Lauren Minder

Grading

Colourist
Dan Stubbs

Rob Ulitski - 18th Mar 2021

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