Rob Ulitski - 11th Mar 2021

Elliot Simpson echoes sci-fi drama Humans in his futuristic promo for Joel Corry, featuring RAYE and David Guetta. 

After collaborating on the videos for Lonely and last year's Summer smash Head & HeartSimpson returns with a refreshing concept for Corry's latest track, depicting each of the artists as robotic 'perfect partners', fresh off the factory line.

A tongue-in-cheek social commentary for our digital matchmaking age, the high concept idea is beautifully executed, with glossy cinematography and pastel colour palettes creating a near-future aesthetic. 

The performances are also highly believable, with Guetta's cameo rounding off an exciting and engaging project. 

PRO Credits


DirectorElliot Simpson
ProducerBen Pengilly
Production CompanyPark Village
Executive ProducerAdam Booth
Production ManagerBarney Gee
1st ADSam Barnham
Director of PhotographyStefan Yap
Focus PullerDevan Sheerward
2nd ACSimon Jakovlevas
GafferLee Brinkley
Art DirectorFin Sullivan
WardrobeMaria Bracher
WardrobeShaquille Williams
WardrobeMaria Bracher, Carlotta Constant
HairAlex Price
Make-upChantelle Pantelides
Make-upOlly Fisk
EditorElliot Simpson
ColouristAlex Gregory
VFXJakob Thorhallsson
Lead actorCarli B
Lead actorAbbie Neale
CommissionerDan Curwin
LabelAtlantic Records
Other creditsSteadicam: Seb Jolly

Rob Ulitski - 11th Mar 2021

Related Content


Disciples 'No Ties' by Elliot Simpson

Park Village's recent signing Elliot Simpson has directed a very groovy and cool photo booth-based video for Parlophone's new soul-disco outfit The Disciples.

Promonews - 20th June 2019


Joel Corry 'Lonely' by Elliot Simpson

Elliot Simpson satirizes our obsessions - and probably predicts what is just around the corner - in his enjoyable video for DJ and producer Joel Corry, set in a rehab retreat for a select …

Promonews - 5th Feb 2020

Latest News