Rob Ulitski - 21st Jan 2021

Novelist is unphased by the drama circling around him, in Ehsan's fiery promo for Calm. 

Shot last year and released to coincide with the grime star's 24th birthday, the hypnotic visual uses burning film overlays and erratic editing to convey a growing sense of drama and suspense as Novelist casually walks the nighttime streets of London. Ehsan intercuts Novelist's unruffled presence with cutaways of curious, and increasingly anxious bystanders, aware that something big is about to ignite. 

It's a mesmerising visual, elevated by the artist's confident performance, DoP James Henry's camerawork, and Ehsan's fusion of gritty reality with otherworldly elements. A very different beast to the director's comedic video for Unknown P's Piers Morgan, released late last last year, but just as impressive.

PRO Credits


ProducerNicole Powell
ProducerRosie Litterick
Production CompanyFRIEND
Executive ProducerLuke Tierney
1st ADJack Green
Director of PhotographyJames Henry
Movi OperatorKen Sheif
Art DirectorBobbie Cousins
WardrobeJay Duong
EditorLucian Barnard
EditorBrendan Jenkins
ColouristJonny Thorpe
Grading companyGlassworks
VFXJosha Eiffel
Other creditsSound Design: 750mph - Jake Ashwell Production Assistants: Sean Verrall. Kristina Kašparová

Rob Ulitski - 21st Jan 2021

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