Jetta 'Livin' by Sophia + Robert

Sophia + Robert bring their trademark hallucinatory style to Livin - their second collaboration with Jetta. 

Trapped in an industrial underground world, Jetta and a group of gothic dancers explore their confines as they cycle through a series of colour-saturated vignettes. Mixing high fashion and elements of grunge and punk, the styling is striking and perfectly suited to this environment. 

The use of saturated coloured lighting creates an unnerving yet strangely beautiful 'sped-up' aesthetic, echoing early videos by Marilyn Manson (by Floria Sigismondi) and Linkin Park, with excellent cinematography by Franklin Dow. Sophia + Robert have found a way to reference videos of this era without picking the obvious inspirations, paying homage to unusual work on the fringes of art and commercialism, whilst creating their very own type of pop video.

The duo thrive on the border of beauty and surrealism, and this project is a brave and exciting addition to their videography. 

SOPHIA + ROBERT:

"When we met Jetta to talk about Livin the first time she told us that she feels the world is falling apart and kind of running through our hands - and we really felt that. With all clocks speeding faster it's important to sometimes stop and breathe and take look around to appreciate what we have."