Mabel 'Loneliest Time Of Year' by Melody Maker
Continuing the trend of understated Christmas videos, Mabel explores the downside of the festive period in the video for Loneliest Time Of The Year.
Heavily focused on Mabel's performance, the video by Melody Maker has a few simple setups, including the artist sat on her bed and in a living room whilst friends celebrate around her. The choice to keep things so simple allows viewers to connect with the core themes of the track - we all have our ups and downs, and Christmas can be an incredibly lonely and isolated time for many.
Swapping out festive decorations for a muted earthy colour palette, the lighting and design lend a wistful and emotional vibe to the video, whilst Mabel's downcast performance bolsters the entire concept.
This certainly is not the most joyful songs of the period, but the message it gets across is important. Especially with the amount of people who will be celebrating on their own this year or are homeless and have nowhere to go.
|Executive Producer||Adam Farley|
|Production Manager||Lucy Hawes|
|1st AD||Stephen Eniraiyetan|
|Director of Photography||Olan Collardy|
|Focus Puller||Stephen Dunn|
|2nd AC||Elisa Spigariol|
|Art Director||Ciaran Linden Beale|
|Executive Producer||Josh Davies|
|Post Producer||James Yeo|
Back in the midst of Deep Lockdown, director Melody Maker co-created a video with R&B artist JGrrey for her single Ain't So, which ushers the viewer into a fantastical world of …
Greentea Peng meditates on human nature, and a tumultuous year, in a perpetually-moving rollercoaster of a concept for Revolution devised by Melody Maker.
Melody Maker's video for Greentea Peng explores an issue that was facing Londoners before the trauma of Covid-19: the disruption to local communities caused by redevelopment and gentrification.
All of the greats have one... Mariah Carey, The Pogues and Kirsty Maccoll, Wham. Now it's time for Little Mix to put their mark on catchy Christmas ballads with One I've Been Missing, alongside …
Beyoncé leads the nominees for the 63rd Grammy Awards, and among her nine nominations …
Colourist Henry Howard has joined the expanding team at Wash, joining company founder and senior …
EnergaCAMERIMAGE, the international film festival celebrating the art of cinematography is now …
Agile Films have announced the signing of Yoni Lappin to their director's roster for music videos …
The Sam Pilling-directed video for DJ Shadow ft De La Soul’s Rocket Fuel, and Finnish-born …
DJ SHADOW & DE LA SOUL'S ‘ROCKET FUEL' WINS WINS VIDEO OF THE YEAR