Producer

Morgan Clement

A return to the music video medium by none other than&nbsp;Paul Thomas Anderson is always cause for excitement. And his latest team up with Thom Yorke, for the new release by The Smile, does not disappoint.We are in familiar territory as Anderson follows Yorke on a surreal journey through a black and white world. Actually, its&nbsp; clearly a recognisable version of&nbsp;London, one hauled from the past but still here, more than ever.Its cozy and bleak, with shafts of humour as Thom, our inimitable guide, seeks a bit of colour and finds - well, lots of versions of himself...[imgtoken data:1][imgtoken data:2]&nbsp;

United Kingdom

Arthur De Borman

Paul Thomas Anderson

Shirley O’Connor

Object & Animal

Bugs Hartley

Scott Wright

Jonny Franklin

Dom Thomas

Laura Hegarty

Katie Kennedy

Adam Somner

Charlie Wyldeck

Paul Wheeldon

Sekani Doram

Lucie Blundell-Jones

Andy Jurgensen

Jodie Davidson

XL Recordings

Alternative

Rock

The Smile 'Wall Of Eyes' by Paul Thomas Anderson

The-Smile-'Wall-Of-Eyes'-by-Paul-Thomas-Anderson

Aidan Zamiri directs a stripped-back studio promo for&nbsp;Yung Lean X Bladee.Taking things back to basics - and with a very nostalgic&nbsp;monochromatic aesthetic - the video for Victorious focusses purely on performance, with some abstract creative flourishes peppered throughout.&nbsp;Using quick cutaways and minimalist art direction to flesh out the visual style, the video is less eccentric than much of Zamiri's music video work, but just as captivating and well executed.&nbsp;

Louis Simonon

Jake Hunte

Aidan Zamiri

Lucy Bradley

Jake Hunter

Ella Knight

Rose Esme Lucas

Sam Rawlings

Saskia Dixie

Jack Foster

Pundersons Gardens

World Affairs

Yung Lean X Bladee 'Victorious' by Aidan Zamiri

Yung Lean x bladee - Victorious

Amber Grace Johnson reunites with Jorja Smith to direct a&nbsp;breathless, Paris-set&nbsp;promo for Go Go Go.&nbsp;Opening with a heartbreaking realisation that her boyfriend is being unfaithful, we follow Jorja out the door and into a taxi, shot in a series of ambitious, innovative FPV drone shots.&nbsp;The unusual perspective is exciting and cinematic, and this style continues throughout the video, as she heads to the club to drown her sorrows.&nbsp;It's colourful, eclectic and completely fresh - much like the direction of Jorja's new sound. A must-watch, packed full of captivating visuals and a confident performance.&nbsp;

Denisse Jimenez

Sarah Dambielle

Amber Grace Johnson

Alex Chamberlain

Patrick Allard

Gaul Porat

Anais Maurette

Chiao Chen

Forager

Mikey Pehanich

Jorja Smith 'Go Go Go' by Amber Grace Johnson

Jorja-Smith-'Go-Go-Go'-by-Amber-Grace-Johnson

Aidan Zamiri's second video for Tiberius b takes their vibrant persona to the streets, with the Welsh singer-songwriter demonstrating a decidedly unique method of transportation.&nbsp;Following the eye-catching&nbsp;<a href="https://www.promonews.tv/videos/2023/04/28/tiberius-b-jetski-aidan-zamiri/81310">Jetski video</a>, where their energetic display was interrupted by a flock of pigeons inside their flat, this one has the artist on London's late night streets, performing HHB under the golden haze of streetlights and distant fluorescents.[imgtoken data:1]Until stopping to relieve themselves. And then after peering into the resulting yellow puddle, Tiberius b takes&nbsp;a dive... emerging into a public fountain.This iconoclastic device allows Zamiri&nbsp;moves the action from one vignette to the next. It also brings the video the director's characteristic visual flair and cheeky wit to the fore.And it shows again Tiberius b's willingness to explore concepts that would definitely deter others - whether it's getting up close and personal with bodily fluids or being on the receiving end of pigeon poo... &nbsp;&nbsp;

Jack Appleyard

Hamish Wirgman

Jonjo Lowe

James Robertson

Tiberius b 'HHB' by Aidan Zamiri

Tiberius b - HHB

Róisín Murphy self-directs the beautiful promo for Fader,&nbsp;set against the backdrop of Murphy’s hometown of Arklow, County Wicklow.In the video, we see a street parade pass&nbsp;through the town, with&nbsp;Irish dancers, majorettes, Girl Guides, Boy Scouts and a brass band in tow. And Roisin herself joins the parade, weaving between the participants, perfomring the song.Shot in striking black and white, the video has a&nbsp;nostalgic feel, and given the full-circle nature of the filming location,&nbsp;fits in perfectly with the concept.&nbsp;This is a true celebration of people and place. You can see the radiant joy in every frame, and given Murphy's full creative direction of the piece, can tell just how how much of a personal achievement the final video is to her.And as she explains, the parade was all her own doing.[imgtoken data:1]"This idea came to me partly in reaction to making such surreal and ‘other’ imagery for the album artwork, and partly in response to the track itself," she has explained. "I felt I needed a totally authentic space in which to perform Fader. The song is about life and death and music - and so I went home to where it all started for me.&nbsp;"Just as in the music there’s a huge HipHop influence on the video, and for me to have the sheer front for that, it needed to ring true. And so my home town, Arklow was in fact, the only option."It was a huge task to take on, connecting with local government councillors because we had to close the road and then, with local groups of all kinds, musicians, dancers, scouts, majorettes, farmers, fishermen etc and much of my family..."Doing something like this is a massive responsibility and it threatened to overwhelm me at times. But on the day we had Hollywood sunshine and just an incredible sense of goodwill. The people of Arklow made me so proud. It truly turned out to be one of best days of life.”And arguably one of the best videos of her illustrious career...&nbsp;

Róisín Murphy

Megan Lee

Electric Theatre Collective

Ross McDonnell

Izzy Graham

Steve Battle

Paula Stewart

Andrew Freedman

Donnacha Brady

Ciara McIlraith

Jp Quill

Roman Bugovskiy

Ciara O’Donovan

Lisa Redmond

Michelle Grimes

Padraig Conaty

Dave Davis

Harriet Cawley

Marsheen

750MPH

Róisín Murphy 'Fader' by Róisín Murphy 

Róisín Murphy - 'Fader' (Official Music Video)

Aidan Zamiri coaxes a mesmerising&nbsp;rock 'n roll performance from London-based Welsh singer-songwriter Tiberius b&nbsp;in the&nbsp;video for Jetski... featuring pigeons.&nbsp;In&nbsp;a barely furnished&nbsp;apartment, Tiberius b recounts the lyrical journey of meeting someone at a party&nbsp;and the chaos&nbsp;that ensues, in a unabashed display of raw power and sexuality. From them lying on the bare wood floor to writhing on the sofa,&nbsp;Zamiri's fluid camera captures their antics, then introduces the presence of their band, adding to the sense of dangerous immediacy.Then things get really messy, as a pigeon appears in the ruckus, followed by another and then a whole flock, doing what pigeons do...&nbsp;&nbsp;a surreal moment to underline the emotion. That suits the track's enigmatic&nbsp;style, and&nbsp;Aidan Zamiri's love of blending fashion aesthetics with off-the-wall ideas.&nbsp;It's another smash from the director, in the arresting lo-fi manner he has brought to his recent work for FKA twigs ad Jockstrap. One that you won't be able to scrub from your mind anytime soon.&nbsp;

Tom Viney

Rosie Brear

Alex Miguel-guerreiro

Rob Daglish

John O’Riordan

Punderson Gardens

Ethan Skaates

Digital Orchard

Tiberius B 'Jetski' by Aidan Zamiri

Tiberius b - Jetski (Official Video)

Amber Grace Johnson reunites with Jorja Smith to direct a stunning&nbsp;promo for Try Me.&nbsp;Shot in the south of France, the video is a powerful portrait of the artist, who rises from the darkness to fight for her life and what is hers.&nbsp;Boasting a series of stunning locations - including the deserted amphitheatre in Arles in Provence - the video explores themes of strength, reclaiming independence and owning one's power, visualised through a handful of abstract vignettes, where a conflict takes place between Jorja and a male adversary in a choreographed series of moves akin to a bullfight.&nbsp;&nbsp;Jorja Smith is beautifully complex throughout;&nbsp;starting from a somewhat defeated, crawling motion&nbsp;to facing off her&nbsp; adversary - played by Andrea Bouothmane - in an increasingly disdainful, effortless manner. Her journey is visualised masterfully&nbsp;by Johnson, returning to collaborate with the singer following the videos for Be Honest and Come Over.&nbsp;With a completely unique spin on a classic theme, it's a video that&nbsp;demands your complete attention from start to finish - and&nbsp;will no doubt create a buzz around awards season.[imgtoken data:1]“The idea started from the human need we all have to defend ourselves from the pressures of the world," Amber Grace Johnson has explained. "In the most basic terms, the life of an artist can, at times, feel like a fight for your life. Your art consumes you, consoles you, and acts as a lifeline, and when you release it to the world it can feel dire, when exposing yourself so vulnerably."Originally, I was thinking back to a text exchange with my twin sister who shared some words during a time I needed most. Comparing our lives to being bullfighters, she reminded me that life is a fight and we cannot and will not fall off the bull… we must stay on the bull.”

Erin Corrian-Alexis

Diego Vega

Andrea Bouothmane

Jorja Smith 'Try Me' by Amber Grace Johnson

Jorja Smith - Try Me

Matt Copson directs a dreamlike&nbsp;tour de force&nbsp;for&nbsp;Caroline Polachek - a&nbsp;mesmerising blend&nbsp;of evocative cinematography&nbsp;and surreal art direction for Smoke, with&nbsp;Polachek's performance as the glue that connects the ambitious concept.With an otherworldly, mountainous terrain as a backdrop, we see the artist scale through the location, whilst the video is overlaid by patterns and textural projections.&nbsp;The video pays homage to different eras of music videos, whilst being imbued with a sci-fi-esque aesthetic that oozes retrofuturistic vibes.&nbsp;It's standout work that leans into Polachek's transformation as a genuine alt-pop star.&nbsp;

United States

Matt Copson

Kate Duncan

Steve Morgan

Studio Augmenta

Dylan Hageman

Alt Pop

Caroline Polachek 'Smoke' by Matt Copson

Caroline Polachek - Smoke (Official Video)

Aidan Zamiri takes an iconoclastic leap into new territory, and shows that the stuffy British legal drama is ripe for reinvention in his wonderful video for indie duo Jockstrap.The video for the band's splendid Greatest Hits takes on a familiar story throughout&nbsp;pop and rock history, when fame and success leads to in-fighting, legal wrangling, and ends up in court in a blaze of publicity.&nbsp;The genius&nbsp;of the video is how Zamiri gives this story a properly rock 'n roll treatment.Princess Julia - DJ, writer,&nbsp;"beloved mother of London’s underground" (The Gentlewoman), whose first video appearance was in <a href="https://www.youtube.com/watch?v=UMPC8QJF6sI" target="_blank">Visage's Fade To Grey</a>&nbsp;-&nbsp;and actor John Foley are superbly cast as&nbsp;the feuding rock couple at the centre of the story, around whom a courtroom epic plays out,&nbsp;delivered through the prism of a lo-fi, trashy, surreal&nbsp;version of&nbsp;Court TV.[imgtoken data:1]&nbsp;As a continuous scrolling news tickertape relays details of the somewhat incomprehensible legal&nbsp;case, witnesses arrive and testify and legal&nbsp;officials of the courtroom&nbsp;mouth lyrics of the song. And the portrait by the courtroom artist bursts into full&nbsp;animation.With an unfeasibly large cast of characters and cameos - including Don Letts as a witness and Jamie xx on a legal team - this is&nbsp;a satire on fame and media frenzy that&nbsp;hits the mark without ever losing&nbsp;its sense of fun or cool.In fact, in our judgement, it's supercool.&nbsp;&nbsp;

Ella Woollgar

Sofia Wilkinson-Steel

Rose Lucas

Connor Adam

Benjamin David

Grace Sinnott

Lucy Wei

Alex Poles

Rough Trade Records

Princess Julia

John Foley

Jockstrap 'Greatest Hits' by Aidan Zamiri

Jockstrap - ‘Greatest Hits’ (Official Video)

Aidan Zamiri and&nbsp;Yuma Burgess co-direct the mesmerising visual for FKA Twigs' latest release.&nbsp;In the video, we see the artist perform in front of camera, as the image is perpetually distorted and warped through an AI algorithm, making full use of Burgess' speciality as a visual artist.&nbsp;The resulting effect is a trip head-first into the uncanny valley, as different details of Twigs' face and body distort into something otherworldly and surreal, creating a haunting yet strangely engrossing effect.&nbsp;

Stefania Lucchesi

Matthew Josephs

Yuma Burgess

Tom O'Driscoll

Kash Powell

Rio Sreedharan

FKA Twigs 'Pamplemousse' by Aidan Zamiri, Yuma Burgess

FKA twigs - pamplemousse

Shygirl heralds the release of her debut album Nymph with a delicious slice of steamy suggestiveness, directed by Diane Kunst.Blane Muise aka Shygirl finds herself playing out various erotic fantasies with her ideal man in a lakeside cabin for Shlut, with Kunst establishing the atmosphere through the setting, art direction and Maximilian Pittner's marvellous cinematography - and most of all the inimitable presence of Shy herself.And this is the censored version...&nbsp;&nbsp;

Affa Osman

Nell Kalonji

Diana Kunst

Ludwig Ljung

Pine

Maximilian Pittner

Adam Holmstrom

Joel Rostmark

Pol Agustí

Virginie Moreira

Luz Giraldo

Dance

Hip Hop

Shygirl 'Shlut' by Diana Kunst

Shygirl - Shlut (Official Video) [Censored]

Aidan Zamiri directs a brilliantly offbeat promo for&nbsp;Obongjayar.Stepping into the middle of a pitch black studio, with an expectant audience watching on, we see the artist flex his muscles and nod his head to the beat, as each of his biceps reveal a set of lips.&nbsp;The surreal vision of displaced, lip-syncing&nbsp;body parts proves too much to handle for most of the audience, as they each walk off apathetically, later recalling the event and questioning what it means. But one girl falls in love, and spends the rest of the video embraced with him.&nbsp;We've come to expect a certain surreality from Zamiri, and this video amps it all the way up, whilst retaining a sense of reflective poignancy which contrasts the absurdity of the concept.&nbsp;

Ruth Wardell

Prudence Ainslie

Oliver Craig

Ezana Ove

Okay Studio

Obongjayar 'Sugar' by Aidan Zamiri

Obongjayar - Sugar

Aidan Zamiri directs a fabulous lo-fi romp for Swedish rapper Yung Lean and FKA twigs.&nbsp;The video for Bliss sees twigs waiting to be picked up for the prom by Lean - messaging him on Microsoft Excel in true <a href="https://www.youtube.com/watch?v=8WYHDfJDPDc">Nelly &amp; Kelly fashion</a>&nbsp;- and eventually going on a very British, very lo-fi journey through suburbia.[imgtoken data:1]There's a horse, a car with chandeliers attached to the front and a frantic older woman chauffeuring them around... and that's all in the first few moments.&nbsp;In true twigs fashion, it's off-the-wall but surprisingly fluid, and&nbsp;plays to Zamiri's Noughties fashion sensibilities. The whole video looks like it was shot on Hi8 - and it's brilliantly edited by Jack Foster and Zamiri.Most importantly, they make a great pairing of contrasting attitudes that entirely rings true for the concept: Lean is playing it cool, and managing to be almost entirely deadpan; while twigs&nbsp;is arguably at her most coquettish.&nbsp;It really is Bliss.[imgtoken data:2]

Louise Collins

James Graley

Simona Pranulyté

Carla Kaempfer

Louis Souvestre

Lauren Reynolds

John O'Riordan

Yung Lean ft FKA twigs 'Bliss' by Aidan Zamiri

Yung-Lean-Ft.-Fka-Twigs-'Bliss'-by-Aidan-Zamiri

It's video number three in Aidan Zamiri's collaboration with FKA twigs for new Caprisongs&nbsp;mixtape - and this time they're joined by featured artist Rema.&nbsp;The promo for Jealousy feels like a mix between 80s/90s video or fashion ad - think <a href="https://www.youtube.com/watch?v=LaTGrV58wec" target="_blank">C&amp;C Music Factory's Gonna Make You Sweat</a>&nbsp;-&nbsp;and contemporary editorial, and sees twigs joined by a group of dancers in a simple white cyc studio setup. Rema's scenes were&nbsp;shot by a splinter crew in Lagos, and blend seamlessly into the overall concept.&nbsp;&nbsp;The&nbsp;use of action in the&nbsp;foreground and background adds a new dimension to the minimalist setups, whilst the anachronistic array of outfits creates an&nbsp;ethereal, high-fashion vibe. The careful use of silhouette and patterned light helps to elevate this aesthetic, creating a mesmerising tapestry of images.&nbsp;

Laura Thomas-Smith

Jeremy Valendar

Tom Schneider

Trim Editing

Luke Morrison

Jeb Hardwick

Bea Sweet

Simone Cummings

Ella Lucia

Rosie-Grace Smith

FKA twigs ft Rema 'Jealousy' by Aidan Zamiri

FKA twigs - jealousy (feat. Rema)

Following up the lo-fi promo for <a href="https://www.promonews.tv/videos/2022/01/18/fka-twigs-ride-dragon-aidan-zamiri/74595">Ride The Dragon</a>, Aidan Zamiri and FKA twigs keep up the pace with the next visual for the new Caprisongs mixtape, for Meta Angel.&nbsp;This time around, the narrative plays a much stronger part in the concept, though there is still plenty of abstract imagery to delve into.Twigs stands in the middle of a field, performing on the spot as she looks around, dazed and mesmerised. Her&nbsp;doppelgänger climbs onto a roof, and with razor sharp precision, fires an arrow directly into the other character's heart.&nbsp;The dazzling track accompanies a darkly beautiful visual, which&nbsp;carries over the raw qualities of the artist's last collaboration with Zamiri, but is much more intentional and theatrical in its execution.&nbsp;

Molly Manning Walker

Jack Meredith

Rory Cargill

Max Colt

Cinelab Film and Digital

Harry Price

Kodak

FKA twigs 'Meta Angel' by Aidan Zamiri

FKA twigs - meta angel

Aidan Zamiri and FKA twigs embrace&nbsp;the challenges of going guerilla in the arrestingly lo-fi&nbsp;promo for Ride The Dragon.&nbsp;The candid video opens on the steps of&nbsp;Hackney Town Hall in East London, where twigs and her gang of dancers position themselves for a flashmob dance routine - to be captured on a long lens by DoP Molly Manning Walker. But it was never going to be that easy.&nbsp;&nbsp;&nbsp;With echoes of the classic video for Fatboy Slim's Praise You, the performance is interrupted when council staff and&nbsp;security guards act&nbsp;to promptly&nbsp;shut them down and move the girls along - leaving a confused-looking boom-op in their wake.The rest of the video documents how the gang regather at a local corner shop, regaining their zest before&nbsp;returning to complete their challenge, just metres away from the original location - before the heavy mob move in again.&nbsp;It's a far more rough-and-ready, doc-style affair than&nbsp;twigs&nbsp;and Zamiri's&nbsp;previous collaboration on the&nbsp;<a href="https://www.promonews.tv/videos/2020/08/21/645ar-ft-fka-twigs-sum-bout-u-aidan-zamiri/66212">645AR track Sum Bout You</a>&nbsp;- or indeed any previous twigs video.&nbsp;The first of a series of videos directed by Zamiri for&nbsp;Caprisongs, twigs's&nbsp;newly released mixtape,&nbsp;it&nbsp;also&nbsp;suggests a more spontaneous and impulsive side of the artist that actually adds to her mystique, and directly communicates her fantastic ability as a dancer.&nbsp;

FKA twigs 'Ride The Dragon' by Aidan Zamiri

FKA twigs -  ride the dragon

Hold on to your hats - Amber Grace Johnson has directed a spectacular promo for FKA twigs's collaboration with The Weekend.Pulsating with a riotous energy from the get-go, we see twigs dissolve from a 3D avatar and launch&nbsp;into&nbsp;impassioned choreography with a group of dancers, in a visceral interpretation&nbsp;of the songtitle, Tears In The Club.[imgtoken data:1]&nbsp;As the lights scintillate, the vignettes morph to&nbsp;sizzling&nbsp;setups on a dentist chair, and pole dancing in an underwater chamber, as Abel Tesfaye aka The Weeknd watches with an emotional smile. But by the end, it's twigs who has chasing down a miniature Abel, like a cat toying with a mouse.[imgtoken data:2]&nbsp;&nbsp;Shot in a breathless&nbsp;hyperreal style, this is twigs in full-on pop video mode, but retaining that sense of raw emotion that is a central hallmark&nbsp;of her body of work.&nbsp;At the same time, it could also be the sexiest&nbsp;twigs video ever - which is saying something.This is twigs's&nbsp;first music video collaboration with&nbsp;Amber Grace Johnson,&nbsp;and evidently they are a heaven-made match. It certainly confirms that this is a director making some of the most exciting and coolest&nbsp;work in pop videos right now.&nbsp;

Morgan Clement

Producer

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50 videos featuring Morgan Clement

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