Commissioner

Hanan Cher

Julien &amp; Quentin send Stromae and Camila Cabello into the heart of a familiar-looking TV show, in their fun satire for Mon Amour - which poses the important question: is there a reality TV contestant in all of us?The video centres on a reality show where you have to be strategic, charismatic and seductive to reach the final - sound familiar?&nbsp;And what is really satisfying is that both Stromae and Camila have really gone all in in their roles, as part of a larger group of ten contestants.And none of the participants&nbsp;hesitate to use all their assets to reach their goals. Friendship, seduction and betrayal all bubble nicely along each other, and the unreal world of unscripted TV is reflected perfectly in the aesthetic and the contestants' personas. The whole thing feels wonderfully uncanny throughout - and finally tips entirely into the surreal.[imgtoken data:1]&nbsp;"We had a lot of fun working with Stromae and his entourage on this music video," says&nbsp;Julien Martorell - half of directing duo Julien &amp; Quentin. "It's very different from our usual work, and even though it took us out of our comfort zone, we loved concentrating on our cast, directing the actors and leaving room for improvisation.”Quentin Garabedian, the other half of the duo, adds that the video is also meant to test and propose new things. "The idea of reality TV seemed to us to be quite ideal to illustrate the song," he says.&nbsp;"The lightness of certain situations that are mixed with small dramas that take on a huge scale...we watched a lot of reality TV to immerse ourselves in that world. Quite an experience!"

France

Sylla Ferre

Samia Kadiri

Candice Bodelot

Louise Mast

Julient Et Quentin

Pim Verhaert

Hamlet

Antoine Cormier

Jason Felstead

Ruben Goots (hamlet)

Pires Lopes

Edna Dos Santos

Anais Maurette

Martin Leroy

Nicolas Gautier

Frames Brussels

Camila Cabello

Conrad Taylor

Ndeye Mbathie

Mickael Migliorni

Mitch Ferrier

Jessica Michaut

Sonia Twill

Mélinda Labrosa

Joris Zapian

Julia Pirez

Interscope Records

Stromae and Camila Cabello 'Mon Amour' by Julien & Quentin

Stromae-And-Camila-Cabello--'Mon-Amour'-by-Julient-Et-Quentin

Remi Laudat directs a visual extravaganza for Amaarae, with a little help from&nbsp;Kali Uchis and Moliy.The video for&nbsp;Sad Girlz Luv Money is a tongue-in-cheek celebration of women in control, inspired by&nbsp;Nineties pop videos.Inside the Sad Girlz Inc tower, the scammers and hustlers are out there living their best lives, making their mullah, swimming in cash, and making any unwelcome male visitor pay for their sins.With a hyperstylised neon aesthetic, the video blends retro-futurism with contemporary digital flair, and the assured performances of Amaarae, Kali Uchis and Moliy - captured in shoots in London,&nbsp;Los Angeles and New York - take the concept to the next level.[imgtoken data:1]

United Kingdom

Remi Laudat

Joshua Noon

Mouthpiece

Academy Films

Nicola Sheppard

Kaname Onoyama

Maurizio Von Trapp

Lexi Kiddo

Philips Nortey

Kiira Harper

Thomas Mangham

Bruce Langfield

Black Kite Studios

James Marshall

Luke Tierney

Emma Friend

Kate McMillan

Matt Allsop

Krunal Saadrani

Studio Augmenta

Kash Powell

Holly Shearn

Amaarae ft Kali Uchis & Moliy 'Sad Girlz Luv Money' by Remi Laudat

Amaarae - SAD GIRLZ LUV MONEY Remix ft Kali Uchis & Moliy (Official Video)

Ama Lou self-directs a charismatic performance promo for her track Trust Nobody.&nbsp;In contrast to her previous videos - which were shot in Los Angeles - this one was filmed in London, and features the artist in a white cyc photo studio,&nbsp;filling the space with a confident yet vulnerable energy.&nbsp;Though simple in its presentation, the concept is a perfect vehicle for Lou's performance style, and takes inspiration from portraiture and fashion photography in its minimalist aesthetic.&nbsp;&nbsp;

Ama Lou

Sam Hunt

Marlzama Films X Kid From Space

Diara Vassallo Ndiaye

Fintan O'brien

Mahalia John

Jack Sands

Maggie Stanaszek

Taiba Akhuetie

Zoe Taylor

Mdhamiri Á Nkemi

Caroline Morin

Wash

Daisy Haddigan

Ama Lou 'Trust Nobody' by Ama Lou

Ama-Lou-'Trust-Nobody'-by-Ama-Lou

UKMVA-nominated Tanu Muino creates the ultimate love fest in her new sweet and sexy&nbsp;video for Yungblud's Cotton Candy.Things get pretty hot pretty quickly in this richly stylised and colourful promo, where Yungblud just cannot help being at the centre of a very sexy party, whether at home, or in a bathroom, or enjoying cake with leopards (you just have to watch)&nbsp;.There's an awful lot of old fashioned snogging going on too in this candified world -&nbsp;and Muino pulls back the curtain on the video at the end, to have a little more fun.&nbsp;&nbsp;

Tanu Muino

Dima Malichev

UnderWonder Content

Frank Borin

Ivanna Borin

Nikita Kuzmenko

Roma Onufriychuk

Yungblud 'Cotton Candy' by Tanu Muino

Yungblud-'Cotton-Candy'-by-Tanu-Muino

YUNGBLUD is going&nbsp;through some hard times in his video for God Save Me But Don't Drown Me Out - until an old friend helps him relight the fire within.Directing his own video for the first time - in collaboration with Gavin Gottlich - YUNGBLUD (aka Dom Harrison) dramatises&nbsp;his own mental health problems, and sense of alienation from his conventional English upbringing in some effective set pieces before the song, and the fun starts. He's joined by a giant teddy bear who becomes the buddy he desperately needs. And this bear definitely has his back.&nbsp;&nbsp;It's a fun ride, intercut with a charismatic performance, in which YUNGBLUD eventually cuts loose in characteristic fashion. That&nbsp;makes this a must for his mascara-wearing massive.

Yungblud

Gavin Gottlich

Samin Saadat

Feud Creative

Ross Anderson

Rob Ulitski

George Nelson

Catherine Derry

Ilaria Fulvio

Oliver Hallam

Kevin Gardner

Elena Muntoni

Andrew Mukamal

Amelia Kildear

Terri Grisdale

Sasha Moon

Locomotion Recordings

Rock

YUNGBLUD 'God Save Me, But Don't Drown Me Out' by YUNGBLUD & Gavin Gottlich

Yungblud-'God-Save-Me,-But-Don't-Drown-Me-Out'-by-Yungblud-&-Gavin-Gottlich

Raised in London, now resident in Los Angeles, singer-songwriter Ama Lou continues to impress with her directing as well as her musical output with her latest video: the comic tale of a long-married husband and wife, struggling to keep the spark going between them. And they are both played by Ama Lou.&nbsp;&nbsp;The song We tried, We Tried&nbsp;is about the breakdown of a relationship, and the video follows the couple&nbsp;over the course of one busy evening - the action on screen directly emulating the lyrics.&nbsp;The comedy is fairly broad yet Ama's portrayal of the two characters&nbsp;- aided with some excellent prosthetic make-up - make&nbsp;them believable creations: the still-glamourous Wife is much keener to have some fun and excitment than her Husband, and that rings true.&nbsp;This is basically Eddie Murphy territory, and Ama Lou pulls it off.&nbsp;&nbsp; &nbsp;&nbsp;

United States

Marlzama Films

Danny McGuire

Rob Webster

Eric Ugland

Caitlin Brown

Michael Vitz Wong

Taylor Robinson

Mecca Cox

Jennifer Quinteros

Justin Du Pre

Soul

Ama Lou 'We Tried, We Tried' by Ama Lou

Ama-Lou-'We-Tried,-We-Tried'-by-Ama-Lou

Transatlantic soul star Ama Lou self-directs this easygoing performance video, a homesick tribute to North London shot in Los Angeles.The video comes almost a year after her debut EP, DDD, and an <a href="https://www.promonews.tv/videos/2018/07/09/ama-lou-ddd-ama-lou/53943">accompanying short film</a> shot by her sister, DoP Mahalia John. This was Lou’s California crime story, a bold triptych starring the singer as a new recruit in a desert crime ring.NORTHSIDE, in contrast, is a decidedly stripped-back affair, in which Lou communicates the relative simplicity of life in her native London: “The Northside is with me even in LA.” The video stars a host of friends and collaborators, including Taco from Odd Future and A$AP Nast.There is also a cameo appearance from a crumpled Sainsbury's carrier bag - an affectionate reference that will undoubtably mystify American viewers.

Jerald ‘Coop’ Cooper

Robin Webster

Javier De Pablos Velez

Cole Barranco

Luci Ellis

Kendall Cotta

Mike Spagnoli

Interscope

Alt Soul

Trap

Ama Lou 'NORTHSIDE' by Ama Lou

Ama-Lou-'Northside'-by-Ama-Lou

Dom from Yungblud thinks he has 11 minutes to save Halsey from the car crash that will kill her, and time and time again, he fails.It seems he&#39;s getting bogged down in the anger and the depression, and there are no real happy endings - just happy memories - in a sprawling epic directed by Colin Tilley.

Colin Tilley

Robin Spears

Boy In The Castle

Jamee Ranta

Zubin Anklesaria

Niko Philipides

Elias Talbot

Yvgeniy Zhuk

Patrick Oziel

Corrin Hodgson

Chris Beltran

Amy Sabel

Maxi

Yungblud + Halsey ft Travis Barker '11 Minutes' by Colin Tilley

Yungblud-+-Halsey-Ft-Travis-Barker-'11-Minutes'-by-Colin-Tilley

In this director&#39;s cut of Courtney Phillips&#39;s video for Dermot Kennedy, you get the full force of an absorbing story of courage and determination, set in the heart of Havana, Cuba.It&#39;s all about a girl boxer who wants to be the best - not just among her fellow females, but against the boys too. Her motivation is utterly believable - we see her homelife, where she and her younger sister have no mother figure to defend them against a father who oozes malevolence. She needs to somehow escape.This comes with the context of Cuba itself. It has&nbsp;that unique character that makes it so good on film - and it&#39;s never looked more richly atmospheric, thanks to brilliant work by the DoP&nbsp;David Procter. But the appraoch, combining drama and&nbsp;documentary, is also revealing about the true hardship&nbsp;under which people live. Havana may be beautiful, but as Phillips&#39; excellent video shows, it&#39;s also an extremely tough place.&nbsp;

Courtney Phillips

Harvey Ascott

London Alley

Jess Bell

David Procter

Joe Walton

John Holloway

Houmam Abdallah

Velem

Cabin Edit

Remy Foxx

Hilary Coy

OB Management

Guillermo Ramos

Emily Ann Sonnet

Dermot Kennedy 'Power Over Me' by Courtney Phillips

Holly Blakey suspends Mabel 20 feet off the floor in the intimate performance video for Bedroom.Mabel, complete with all-girl entourage, performs on a giant bed suspended high above a studio floor whilst being soaked in a purple-blue light. The dance clip is both intimate and surreal, with an awesome mix of light design, costume and choreography bringing the mid-air bedroom to life.

Holly Blakey

Mary Calderwood

Adam Scarth

Tom Wilkinson

Ollie Hogan

Celia Burton

Naz Sonmez

Hannah Hopkins

Jeanie Anna Lewin

Flaura Atkinson

Jim Bracher

Markus Lundqvist

The Mill

LEZ Creative

Eira Wyn Jones

Mabel 'Bedroom' by Holly Blakey

Mabel - Bedroom

Partizan&#39;s newest director&nbsp;Sophia Ray gets off to a effervescent start by letting British boyband&nbsp;MiC LOWRY off the leash in&nbsp;Los Angeles.It starts in the aftermath of a wild party, with guests passed-out on the floor, before the boys inject some real&nbsp;energy into proceedings, starting the party again and driving around LA.&nbsp;Sophia Ray&#39;s first video for Partizan UK shows a director with strong pop instincts which should stand her in good stead. And this was also was Lucy Rogers&#39; last video as producer at Partizan after a breathless couple of years. Lucy is now joining Atlantic Records to become a video commissioner working with Dan Curwin.

Sophia Ray

Lucy Rogers

Partizan Darkroom

Claire Stubbs

Cory C Waters

Dorian Christensen

Kiera Liberati (artists)

Charlie Reddie

Homespun

Lewis Crossfield

Polydor

MiC LOWRY 'Whiskey Kisses' by Sophia Ray

Mic-Lowry-'Whiskey-Kisses'-by-Sophia-Ray

Lyle Lindgren directs an intimate live clip for Jax Jones ft. RAYE.With a simple, tight frame enclosing the duo, lit dynamically to let the shadows wrap around them, Lindgren&#39;ss&nbsp;live clip manages to be at once a lively party video (featuring cutaways of classic red beer cups in the hands of revelers in an unusually ornate setting) as well as a very intimate performance. The camera rarely straying too far away from the duo as they perform in very close quarters.

Jax Jones ft. RAYE 'You Don't Know Me' (live) by Lyle Lindgren

Hanan Cher

Commissioner

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