Chirolles Khalil tells the story of the trials and tribulations of a young couple starting on their life together, in the promo for Preditah featuring WSTRN. Presented as a series of day-in-the-life vignettes, the visual follows a couple as they move from the early days of bliss to the regularity of life as they settle down, and the obstacles to their future happiness - largely from the female perspective. Khalil presents this familiar situation with sensitivity, and makes it both engaging and thought-provoking. Olivia Lockhart and Aden Dzuda give standout performances as the couple who you would love to succeed, leading an excellent ensemble cast. DoP Fola Abatan uses a contrast of relaxed, steady camera movement and frenetic, blink-and-you'll-miss-it cutaways, to reinforce the emotions that play out on screen. Ultimately this is a universal story that has been impressively told.

Milo Blake explores the tough reality of London street life, from the perspective of an unseen protagonist, in this compelling video for Lord Apex and V Don. In UK Shit, our POV 'hero' is on a mission around the city, as a dealer in an unusual illicit trade; he distributes white label vinyl on the streets, and comes in regular contact with Apex in the process. Inspired by videogames, the approach is nonetheless grittily cinematic, and fast-moving.And a combination of harsh reality and the rules of the game will determine his fate.

A girl is forced to face different versions of herself and accept what it truly means to be alone, in Bianca Poletti's video for Helado Negro. Starring Genna Moroni, the concept for the video for Please Won't Please is a minimalist vision of the pandemic's effect on our mental health, and the strength it inspires to carry on regardless. Authentic and meditative, the introspective choreography is captured in beautiful detail by DoP Eric Smith, who matches the energy with slow and steady camera movements and creative composition.

Willie J Healey has fame on the brain, in Joe Wheatley's video for Fashun. Bringing his trademark, off-the-wall charisma to a tapestry of bizarre vignettes, Healey is joined by his friend, the director Joseph Bird, as he navigates photo shoots, awkwardly posed portrait setups and a fair amount of rolling around on the floor... Having already shot two videos for Healey this year, Wheatley has confidence and assurance in his direction of this one, that was created during lockdown. He manages to celebrate the off-kilter goofiness of each set-up whilst still reigning it in before it gets to a slapstick level. This balance creates a charming and happy-go-lucky vibe that permeates the concept at every level.

Oscar Sansom has created an explosively creative, characteristically energetic video for Biffy Clyro’s Tiny Indoor Fireworks, a mix of live action performance shot during lockdown, and striking animation styles.Sansom's third promo for the band is somewhat different to previous collaborations for fairly obvious reasons, with him directing remotely and the band having to recruit their 'better halves' in helping to shoot the live action footage, using custom-made rigs designed for the project. And despite the domestic settings, the video skilfully brings the band together, captures the band's trademark energy as performers.Meanwhile, the dreamlike animated scenes - produced by The 2D Workshop - reference internal creative struggles, but with an optimistic sense of release that appears forward looking... ‘dreaming of better days’.

Roger Spy self-directs an experimental lockdown concept for new release Elsewhen (ii). The lo-fi visual is filmed on a small Go-Pro style camera, capturing an 18-hour period in which Spy creates a DIY set from bin bags and tin foil, edging into the territory of conceptual art. There are bright-eyed hazmat characters, mysterious boxes and glitchy, creepy performance, intertwined to create a haunting and isolated atmosphere.After the tongue-in-cheek pop of his video for Did You Go To Masturbation School, released back in January, this is a real change of direction: the avant garde side of Roger Spy.

Kirx brings us a vibrant reimagining of Mabel's latest track, in the official vertical video for Boyfriend. The special featurette is a Spotify commission, aimed predominantly for their mobile platform. Featuring stripped-back yet colourful studio setups, Mabel is joined by two dancers in the high-energy promo. Making full use of the tall aspect ratio, DoP Tom O'Keefe plays with unique compositions, whilst Mabel brilliantly adapts her energetic style to work with the limited width of the format.

Need a bit of a respite from the daily grind of going nowhere, and possibly not doing very much? Look no further than Yousef's bonkers video for Piero Pirupa - featuring the wonderful Shaun Williamson as a less-than-reliable anti-drugs spokesperson. Director and VFX expert Yousef - recently signed to Prettybird - has brilliantly gone to town with a series of increasingly surreal set-pieces, as Williamson - probably still best known as Barry from East Enders - succumbs to temptation whilst delivering the mantra constantly repeated through Pirupa's techno beast, while filming an anti-drugs PSA: 'Heroin kills, stay away from pills...' and so on.In fact, with echoes of the British Prime Minister's announcement of the UK's lockdown, Williamson 'does a Boris' in being utterly unable to follow the advice he is broadcasting to a watching TV audience. In this case, he cannot keep away from sampling the various pharmaceuticals laid on the table before him. Just cheeky pill sets him off, and he starts bouncing around, gaining remarkable elasticity, seeing tiny versions of himself dancing on the table. Once they have been snorted back up his nose, then all hell - and his brain - breaks loose...The real beauty of this video is its uninhibited freakiness, always pushing the envelope that bit further, in increasingly grotesque ways. Williamson is perfect in the part as the hapless presenter, but most of all this is a brilliant showcase for Yousef's comic imagination. And even if the anti-drugs message is somewhat tongue-in-cheek, by the end it still looks better to leave the drugs for when you're actually ill.Watch the directors’ cut here