A woman falls in love with the Fatberg - yes, you heard right - in Eoin Glaister's marvellously entertaining return to music videos for Sam Dust, aka LA Priest.It's a tale both charming and ludicrous - in other words, classic Eoin Glaister territory - as a house cleaner (played by comedy actor Juliet Cowen) peers into a street drain on her way home from a hard day's work, and sees an amorphous blob of grease and fat - who looks back at her. And they fall head-over-heels for one another...What follows is a both lovely and a little bit disgusting, as Cowen ventures into the sewer system to properly meet the Fatberg, and we follow the inevitable steps of the relationship - the wooing, the (ahem) physical relationship, the arguments, the peace offerings of wet wipes and non-biodegradable products down the loo. And like all stories of star-cross'd lovers, it's not going to end well - but even then, love prevails. Kind of...It's Eoin Glaister's second video for Sam Dust, formerly of Late of the Pier, as LA Priest, and was shot in London over two days on 16mm. “The first video I made with LA Priest involved letting an untrained pack of dogs lick liver paste out of his ears, so Iwas somewhat surprised to get a call regarding It’s You - but needless to say l leapt," he says. “The track is about someone falling in love with a mermaid, but the time of year meant I kept running into safety issues with any water-based ideas. A fatberg provided an altogether greasier route."A few Mighty Boosh references later and we were away. Eternally grateful to the fabulous crew who went above and beyond to bring this to life on Valentine’s Day and to our stars, veteran genius Juliet Cowan, and Vanessa Del Bosco whose zen-like patience made the project possible. Watch out for a fabulous Flusher cameo from LA Priest.”

Margot Bowman directs a stunning performance promo for Charlotte Dos Santos.The enchanting music video for Patience features Dos Santos surrounded by Sakura blossoms, evoking a love story which is imbued with themes of self-love and care.In this set-up, she is an exhibit in a museum that has come to life. And she also plays a visitor, inspired by the woman and the cherry tree artwork, to add to the performance.Like Bowman's previous video for Dos Santos, the steamy Away From You, this is a beautifully crafted video. It's enhanced by the rich, textural colour palette and mesmerising styling, and the singer's dual performance is gentle and assured in equal measure.

James Fitzgerald directs an unlikely love story for Forest Blakk's Fall Into Me, when a shopping mall worker strikes up a relationship with an after-hours cleaner - who's half-human, half-wolf.With charming performances from his actors - and featuring Desmond Eastwood as the werewolf-esque main protagonist - Fitzgerald channels the playfulness of '80s teen comedies in this unusual romance - set in a convincingly US-style mall in Dublin - in his third collaboration with Blakk. DoP Burschi Wojnar balances saturated coloured lighting and camerawork with a more contemporary, glossy style, resulting in a polished, timeless aesthetic which suits the concept perfectly.

Ian Robertson returns with his first music video in ages - in fact, his first made in the UK in eight years - for electronic music duo Honne and their new track What Would You Do?The concept explores a suburban love story between two young characters, played brilliantly by Daniel Ooko and Rebecca Louise. Egged on by a vision of featured artist Pink Sweat$ - reflected in a puddle - Ooko gains the courage to approach his neighbour, impressing her with his slick yet understated dance moves. They take a drive through the town - well, at least they would do, if he could get the car in gear.And they almost make out, until a guitar-wielding leather jacket-clad bully persuades Louise to leave with him, ending in a climactic face off - all while Honne's James and Andy cameo as neighbourhood workers, quietly observing proceedings."Honne came to me with an idea about a young boy that takes revenge on his bullies," reveals Robertson. "I thought the lyrics were screaming out for a love story, so I took the elements of Honne's idea and rejigged it into a weird offbeat love triangle!" It's absurd fun, in the same vein as Robertson's lighthearted work for giant dance hits like Duke Dumont's Need U (100%) a few years ago. An unconventional yet charming concept that perfectly fits the track.

Becky Hill laments a deteriorating relationship in a very uplifting setting, as Jordan Rossi reminds us of what a great night out looks like, in the video for Last Time.Presented as a night out with the girls, the video jumps between a love story narrative and uplifting performance, featuring a series of unique characters and a gorgeous club venue - Bethnal Green Working Men's Club - as the backdrop. DoP David Wright employs a heavy wash of neon and dynamic camerwork to complement the Friday night vibes, whilst the art direction and styling adds an effervescent energy to the concept.

Vaughan Arnell directs an introspective video for George Cosby's Real Love. Set within a darkened studio space, Cosby is sat in his car as a projector beams snapshots of love stories onto a screen ahead, reminiscent of his own mini drive-in theatre. It's a simple concept executed to perfection, intertwining narrative and performance with a touch of Arnell's magic thrown in for good measure.