Michael Upson directs a delightfully quirky promo for the indie band called Home Counties, for a song called Bethnal Green. The studio-based video for Bethnal Green opens with an elderly woman sitting in front of a textural backdrop, placing a pair of headphones on her head. From there, the music quite literally comes to life, as the band appears on the other side of the studio, performing in a series of dazzling vignettes - in which the impassive headphones-wearing lady also becomes involved Experimenting with playful camerawork and edit effects, the video feels as eccentric as the track (about gentrification in the dead trendy East End, of course) - packing in choreography, performance and even a mini disco into a short runtime. And it's bloody brilliant.
Rob Ulitski - 2 months ago