Kris R directs a rousing performance promo for up and coming Manchester band Westside Cowboy. 

The video for Drunk Surfer finds the alt-rock outfit in an empty rehearsal space, joined by a rather unobtrusive ghost character.

Shot on film, it's a charming promo which feels nostalgic yet intimate, and has a distinctive, grungy aesthetic. 

KRIS R:

"Spending the majority of our budget on 16mm and location, we chose Scrum Studios - a space usually used for dance rehearsals. 

"Its timeworn interiors and natural light gave us a setting with a quiet sense of clarity and order, something that felt both familiar and distant.

"The ghost character was always part of the plan, though I’ll leave its meaning open to interpretation. While the video centres on the band’s performance, I wanted a figure that could move through the space almost unnoticed. Its presence, paired with the lyrics, adding a subtle layer of feeling beneath the surface."