Tom Jones takes a deep dive into the history of television, with a riveting promo directed by BWTV. Talking Reality Television Blues is Jones' first release in five years, and instead of the customary soulful pop banger, this one is a spoken word piece, backed by a blues-rock track, which explores one of our greatest inventions - and its extraordinary influence upon all our lives. “I was there when TV started - didn’t know I'd become a part of it," says Sir Tom. "But it could be that its power is to remind us how wonderful, crazy and inventive we are, but also how scary the reality it reflects can be."Liam Achaibou and Ryan Vernava - aka BWTV - have taken up the huge challenge of visualizing the scope and message of the song and done an awe-inspiring job. Using a tried-and-tested technique, they encapsulate decades of TV history into a meaningful package that never loses its momentum, or relevance. It's a terrific achievement. Utilizing a mass of stock footage, they revisit the abundance of shows that have graced our screens over the decades. It's all there: game shows, dramas, news, and commercials through the decades sit side-by-side, examined under an analytical lens, and serves to both entertain and ask existential questions about our relationship with TV - and how our lives have changed since its introduction all those years ago.The result being, of course, that a reality TV show star ended up in The White House. So it's appropriate that it's featured here on the day he leaves it.

Joshua Trigg directs a story of revenge for his younger brother Kit Trigg. Shot on 16mm, the narrative section of the video takes place at a skate park, where the lead character's love interest is seen dismissing any attempt at conversation. The character- played by another member of the Trigg family, youngest brother Beau- is teased and ignored until he finally snaps. Chaos ensues as he flees in a panic and is chased out of the area by the group. A performance section intercuts the narrative, with Kit in his bedroom listening to old vinyl and playing a variety of instruments. Nostalgic and yearnful for the 90s/ early 00's, the visual is a mix of British and American themes and iconography, paying homage to skating culture and unrequited love.

BBC Sound of 2020 winner Celeste joins a brass band on the streets of New Orleans, in Leonn Ward's video for Stop This Flame. A variety of setups showcase a diverse cast, including all-female military dance troupe Diamond Girls and brass band To Be Continued, as the upbeat track is channeled and reinterpreted into their own creative expressions. Each vignette offers an overarching theme and meaning- the band represent unity and strength, for example, and the youth represent a cautious optimism for the future.Blending these themes with an authentic and vibrant aesthetic, DP Todd Martin captures an energy and poignancy in the concept, bolstered by strong performances from everyone on-screen. Artistic expression and community have always been symbiotic, and this video celebrates the very best of our humanity and creativity.

Sam Parish-Rookes's unconventional video for Issy Ferris and Archie Sylvester features the pair embarking on a trek through harsh country, until they arrive at a point to perform a deeply symbolic ritual.Shot over a cold and wet December weekend in Somerset’s Black Down Hills, the bluesy Sickness follows Ferris & Sylvester as they bid farewell to the ordinary, journeying through a mist-strewn woodland to a much darker and sinister place. Then comes a purging bonfire, where the past is left behind.