Jackson Ducasse directs an intimate, docu-style promo for Will Parker.

Shot in Will's hometown of Scunthorpe, the video for Mindless State explores the hidden beauty behind the banal exteriors of life, and meditates on the boundaries between boredom and fantasy.

Captured in fleeting moments, quiet pauses and lingering memories, the visual blends low-key performance sections with beautifully shot portraiture, boasting an authentic vibe throughout.