Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Highlyy 'I'm OK' by Sau Ali

Rob Ulitski - 18th Mar 2025

Highlyy gets her fiery vengeance in Sau Ali's explosive promo for I'm OK. 

We see the Afrobeats artist in the middle of a rural English landscape, performing by an abandoned Range Rover. Then Ali ties her past and present together, as memories of Highlyy's ex and his new lover taunt her as she looks through the glass of the car.

Then it all kicks off. In a cathartic rage, Highlyy smashes the car up with a baseball bat, eventually setting the whole thing ablaze. 

With inspired cinematography and SFX work - using shattered glass and punched-out holes for fresh perspectives - together with the artist's strong central performance it's a captivating watch. 

Featured sponsors

Rob Ulitski - 18th Mar 2025

Tags

  • Performance
  • Car
  • Memory
  • Ex
  • Relationship
  • Cinematography

Popular content

Feedback

Problem with this page? Let us know

Credits

Featured here in the credits?

Production/Creative

Director
Sau Ali
Co-Director
Kemi Anna Adeeko
Producer
Chiara Mannarino
Production Company
Pavilion Works

Camera

Director of Photography
Matt Butler
1st AC
Kieran J Poynter

Lighting/Grip

Gaffer
Tom Walder

Art

Production Assistant
Giovanni Palmer

VFX

Post production company

Misc

Representation
Sound Recording
Walid Chaib

Other credits

SFX Supervisor and Action Director

Keith Harding

SFX Co-Ordinator

Mike Knights Senior

SFX Technician

Tim Carr

Production Runner

Will Taylor

Production Runner

Joe Delvis

Video Editor

Nzimah Akpan

Video Editor

Walid Chaib

Rob Ulitski - 18th Mar 2025

Related Content

Industry News