Aryeé The Gem 'F.O.L' by MOM
Rob Ulitski - 16th Dec 2024
Directing duo MOM turn an LA strip mall into an atmospheric wonderland for Aryeé The Gem.
In their second video for the up-and-coming R&B artist following the dreamlike FWM, husband and wife team MOM - Matt Plaxco and Ray Larkin - keep their focus on performance and creative cinematography in the video for F.O.L., as Aryeé drifts from parking lot to supermarket, surrounded by strangers in their cars enjoying the late-night vibes.
The abyss-like darkness stands in contrast with the heavy wash of UV light and vibrant colours, which creates an enigmatic and thrilling scene - it's an inspired complement to Aryeé The Gem's woozy, moody soundscapes. Lovely work.
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Credits
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Production/Creative
- Director
- MOM
- Producer
- Production Company
- Production Manager
- 1st AD
Camera
- Focus Puller
- Steadicam
Lighting/Grip
- Gaffer
- Key Grip
Art
- Art Director
Wardrobe
- Stylist
- Hair
- Make-up
Choreography
- Movement Director
Casting
- Casting director
Editorial
- Editor
Grading
- Colourist
VFX
- VFX
Agent
- Director's Representation
Rob Ulitski - 16th Dec 2024