Lucy Lane 'Don't Want To Be Angry' by Kassandra Powell
Rob Ulitski - 24th Aug 2023
Kassandra Powell directs an atmospheric promo for singer-songwriter Lucy Lane, bringing to life a dark fairy tale.
The video concept for Don't Want To Be Angry focusses on a girl whose anger grows in her hair. Across three abstract vignettes, we see Lane embody this character, eventually breaking through and releasing her anger in a decisive climax.
The dark fantasy aesthetic is a perfect pairing to the concept, with painterly lighting and a sense of inspired minimalism to keep the focus purely on performance.
Featured sponsors
Rob Ulitski - 24th Aug 2023
Tags
Popular content
Feedback
Problem with this page? Let us know
Credits
Production/Creative
- Director
- Kassandra Powell
- Producer
- Nycollas Abreu
- Production Company
- C
- Executive Producer
- Francesca Woods
- Directors Assistant
- Lily Cobbold
Camera
- Director of Photography
- Luke Dryden
- Focus Puller
- Jamie Oliver-lai
- 2nd AC
- Mitti Lebrere
Lighting/Grip
- Gaffer
- Jed Clist
- Laser Lighting Designer
- Eivind Hansen
Art
- Art Director
- Matthew Lawrence
Wardrobe
- Stylist
- Lucy James
- Hair
- Viktoriia Kostruk
- Make-up
- Iliana Mavroeidakou
Casting
- Casting director
- Sally Kennington
Grading
- Colourist
- Alexandre Nerzic
Agent
- Director's Representation
- AU
Rob Ulitski - 24th Aug 2023