Joe Wood directs a raw, empowering promo for new artist Chinchilla, as she takes her revenge on toxic masculinity. 

The video sees Chinchilla and friends enter a pub, immediately being harrassed and catcalled by a group of drunken men. When the teasing and intimidation starts, the artist sarcastically laughs back, before she delivers a devastatingly effective response. 

Full of rage and an unapologetic attitude, the captivating blend of fight scenes, performance and choreography creates a riotous atmosphere which perfectly complements the lyrics - and it's an immediate hit, having gained over two million views and being used as a sound all over TikTok and Instagram, paired with powerful stories of women overcoming gaslighting, abuse and degradation at the hands of men. 

A total tour de force of a concept which demands that viewers listen and pay attention.