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Talia Mar 'Self Portrait' by Kassandra Powell

Rob Ulitski - 11th Apr 2023

Kassandra Powell directs a gorgeous promo for breakthrough artist Talia Mar.

Riffing off the idea of toxic love, Powell brings to life three different beauty setups using bold art direction, gorgeous styling and sensual movement direction.

Balancing a Y2K monochromatic colour palette in the opening with hyper-vibrant concepts later in the visual, the video takes a multifaceted, inspired approach to represent the different sides of Mar's brand and personality. 

Anchored by an alluring performance and confident direction, it's another hit for Powell and the CAMP team. 

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Rob Ulitski - 11th Apr 2023

Tags

  • Pop
  • Performance
  • Y2K
  • Monchromatic
  • Visual
  • Vibrant
  • Toxic

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Credits

Production/Creative

Director
Kassandra Powell
Producer
Aidan Brooks
Production Company
Executive Producer
Francesca Woods
Production Manager
Daragh Mccann
1st AD
Josh Jacob

Camera

Director of Photography
Conor Chalk
Focus Puller
Fabio Olgiati
2nd AC
Josh Ighodaro
Steadicam
Seb Joly

Lighting/Grip

Gaffer
Vini Curtis

Art

Production designer
Sarah Asmail

Wardrobe

Stylist
Zack Tate
Hair
Alicia Dobson
Make-up
Caitlin Jones

Choreography

Movement Director
Olivia Lockwood

Editorial

Editor
Sam Marr

Grading

Colourist
Alexandre Nerzic

Agent

Director's Representation

Commission

Commissioner
Kat Cattaneo
Label
RCA Records

Rob Ulitski - 11th Apr 2023

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