South Korean photographer and director Cho Gi-Seok directs a transcendent, floral-inspired promo for Kali Uchis. 

Best known for his beautifully surreal, dreamlike images, Gi-Soek places the artist into an intimate, ethereal environment, full of flowers, soft pastel colours and seamless visual effects. 

It's a completely entrancing experience, blurring the lines between fantasy and reality, that channels the director's unique style into something incredibly fresh and exciting in the moving image realm. Stunning work.