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The Yeah Yeah Yeahs 'Wolf' by Allie Avital

Promonews - 8th Nov 2022

Britt Lower - the rebellious, enigmatic Helly in Apple's TV drama Severance - takes on another challenging role in Allie Avital's video for The Yeah Yeah Yeahs.

Lower plays a wife who is constrained by her sterile homelife and monotonous relationship with an uncommunicative husband. But then she sees a blue bird in a tree outside the perfect home - lipsyncing to the song Wolf. And that sparks the ravenous beast inside her. 

She walks out of the house and into the wilderness on her doorstep. She loses her demure facade, and she embraces nature. Lower goes feral in the forest, absorbing all its elements in a visceral way. In doing so, she becomes dishevelled, bloodied - but undeterred.

Eventually she stumbles into a local bar - where in a Lynchian backroom, Karen O of the Yeah Yeah Yeahs beckons her inside, and to the end-point of her journey. Her return to her house follows, and an encounter with her husband which wordlessly resets the parameters of their relationship.

"Wolf has so much narrative built into the lyrics, and it was such a dream to delve into these themes of hunger, connection, and wildness," says Avital. "Britt Lower and I used a movement-based technique to play with the nuances of this character as she seeks various forms of connection and moves from feeling trapped to wild to rediscovering a new form of intimacy with her husband.

"As a director, it’s rare to find such open minded artists like Karen, Nick, and Brian and I’m so grateful they put so much trust in our creative process."

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Promonews - 8th Nov 2022

Tags

  • Director's notes
  • Narrative
  • Rock
  • Alternative

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Credits

Production/Creative

Director
Allie Avital
Producer
Manny Caston
Producer
Rachel Walden
Producer
Meg Murnane
Production Company
Production Company
Gummy Films
Executive Producer
Elizabeth Doonan
Production Manager
Sarah Wilson
1st AD
Sienna Brown
2nd AD
Varya Rootwood
Key Production Assistant
Dana Takacs
Production Assistants
Eric Louis Jiminez, Mishel Valle, Katan Trautman, Damon Johnson
Director’s Assistant
Sophia Chambers
BTS Photographer
Evan Eisel

Camera

Director of Photography
Sonja Tsypin
1st AC
Melanie St Clair
1st AC
Ghitta Larsen
Steadicam
Ryan Forte
2nd AC/DIT
Maddy Talias
2nd AC/DIT
Nicole Hanson
2nd AC/DIT
Joshua Timpko

Lighting/Grip

Gaffer
David McCabe
Best Boy Electric
Tim Bruer
Key Grip
Antonio Jiminez
Best Boy Grip
Matty Wood
Best Boy Electric
Keagan Fuller
Key Grip
Brandon Jones
Best Boy Grip
Kylie Esco

Art

Production designer
Steven Grise
Art Asst
Laura Hughes

Wardrobe

Stylist (Artist)
Natasha Newman-Thomas
Wardrobe
Ashly Tsao
Hair (Artist)
Seiji
Make-up (Artist)
Mike Potter
SFX Make-up
Izzi Galindo
YYY Styling Assist
Peyton Regan
Britt’s Wardrobe
Ashly Tsao
Britt’s Wardrobe Assist
Emily Drake
Britt’s Hair
KENNA
Britt's Hair and Makeup, SFX MU Assist
Breanna Nichols
SFX MU Asst
Mary Chipman
Wardrobe Asst
Rashied, Emily Drake
Wardrobe Tailor
Morgan Foote

Choreography

Movement Coach
Kinlaw

Editorial

Editor
Rafe Scobey-Thal
Sound design
Gisela Fulla-Silvestre

Grading

Colourist
Kaitlyn Battistelli
Colour Producer
Nat Tereshchenko
Colour grade company

VFX

VFX Company
B.art.vfx

Commission

Commissioner
Robby Morris

Other credits

Special Thanks

Ethos Studio, B.ART.VFX, Ricky Manne, Stoodio One, Synder's Tavern, Joan Scheckel Filmmaking Labs, Chad Tennies

Promonews - 8th Nov 2022

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