Jak Payne directs a breathless promo for Rina Sawayama and her new single Frankenstein, bringing a modern-day relevance to the original story of a single character comprised of different bodies.  

Payne adds a psychological twist as well as a contemporary edge to the Frankenstein legend, with Sawayama navigating dimly lit halls at a party, before her 'monster' alter ego locks 'shy' Rina in the bathroom. 

Imbued with experimental fashion, and nods to influential 90s photographers such as Davide Sorrenti and Juergen Teller, as well as Gen Z touchstones Skins and Euphoria, the video is its own Frankenstein's monster of references, seamlessly blended together with contemporary flair.

Payne wears his inspirations on his sleeve, but with an injection of his own style and vision, it becomes a heightened, stylish affair with just the right amount of fright for the spooky season.